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Apple Continues 'Get a Mac' Ad Campaign with 4 New Ads

Apple has released the first new series of 'Get a Mac' ads since Microsoft began it's pointed ad campaign targeting Apple's prices.

Apple continues with the "Mac" and "PC" characters pointing out flaws in Windows with their latest series of ads. The new ads are titled: Biohazard Suit, Legal Copy, Stacks, and Time Traveler. All the videos are also available on Apple's site.



The ads cover "PC" problems such as Windows viruses, increased maintenance, and worse stability as compared to the "Mac". Meanwhile, the Stacks commercial highlights iPhoto's new facial recognition features that come included with the Mac.

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37 months ago
bio hazard is my favorite!


edit -woot i'm finally first only took a few years :rolleyes: :p
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37 months ago
Time to fight back! lol
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37 months ago
I thought the previous ad, the one where PC pushes all the money for fixing Vista to the advertising pile was hilarious. These new ads I found rather boring. Maybe Apple needs to change it up with something different.
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37 months ago

The ads cover "PC" problems such as Windows viruses, increased maintenance, and worse stability as compared to the "Mac". Meanwhile, the Stacks commercial highlights iPhone's new facial recognition features that come included with the Mac.
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iPhone now has facial recognition? cool! :D
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37 months ago
I gotta say, it's a pretty weak response to the Windows ads. I really was kind of hoping for an ad war :D

While I am very sold on the "I'm a mac, and I'm a PC" style, I'm ready for something different.
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37 months ago
Time Traveler ad sounds like the new imacs with ATI Radeon HD 4850

and the previous generation imacs were freezing
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37 months ago

Meanwhile, the Stacks commercial highlights iPhone's new facial recognition features that come included with the Mac.


I think you mean iPhoto, not iPhone...
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37 months ago

I gotta say, it's a pretty weak response to the Windows ads. I really was kind of hoping for an ad war :D


I disagree. This is exactly how Apple needs to address the Microsoft ads -- with the same tactic that been getting people to make the switch. If Apple were to respond to the accusation that Macs are "more expensive", it would work against Apple. Just as every time Microsoft mentions a Mac in their ads, it works for Apple. I think more of these ads are what is needed to keep going in the right direction.

Besides, I'm sure it just angers Ballmer even more knowing that Apple just isn't budging!
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37 months ago
i hate to say it but im dissapointed

the biohazard one really didnt repeat anything new... it just pretty much was saying "hey yeah, in case you guys forgot macs still have no viruses, just making sure you know"

time travelling one had to use the same old "ohh pc just froze" joke *rolling eyes*

the Stacks one was an obvious attempt brag about some feature macs have... which i guess works because apple should spend more time pointing out WHY macs are better instead of why PC's arent that great... but it still seemed like a bad ad.

the legal copy one was kinda funny, but again it was still just repeating same old same old "pcs arent perfect LAL!"
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37 months ago

I thought the previous ad, the one where PC pushes all the money for fixing Vista to the advertising pile was hilarious.


Yeah, that was the absolute best "get a mac" ad ever. Even my friends who adore PC's loved that ad. I laughed harder than any previous ad, that's for sure.
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