HBO Coming To iTunes? [Now on iTunes]
HBO programming will soon be coming to the iTunes store according to a report by Portfolio.com.
The site speculates that the price structure could represent either a larger cut for HBO of the $1.99 price per episode, or perhaps a price above $1.99.
Portfolio.com notes that HBO has been slow in the past to provide content via new media, and this deal is due in part to pressure from HBO parent company Time Warner.
Update: HBO shows have started appearing on iTunes.
Apple is close to announcing it has signed a deal to sell HBO programs and movies on the iTunes website, according to HBO employees involved in executing the agreement.
The deal marks the first time that Apple has agreed to a separate price structure for a content provider, one of the employees said.
The HBO insiders said that the new service would be launched and announced simultaneously, most likely in a week or two.
The site speculates that the price structure could represent either a larger cut for HBO of the $1.99 price per episode, or perhaps a price above $1.99.
Portfolio.com notes that HBO has been slow in the past to provide content via new media, and this deal is due in part to pressure from HBO parent company Time Warner.
Update: HBO shows have started appearing on iTunes.
Top Rated Comments
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49 months ago
all falling into my master plan to rid myself of cable and satellite! Now if I could just figure out how to get espn without cable or sat....
49 months ago
all falling into my master plan to rid myself of cable and satellite! Now if I could just figure out how to get espn without cable or sat....
yeah... live sports doesn't really work (currently) with the iTunes model.
49 months ago
I hope this happens. There are/were a lot of good shows on HBO (The Sopranos, The Wire). If it goes above $1.99, I hope the extra $$$ goes to the writers editors, and the other "small people." None of these shows would be as good w/o them. If it's just going to the CEOs & whatever, that's just being greedy.
49 months ago
This is good news! The more competition the better!
My dream is to buy ONLY what I want. In other words programming alacarte! Sick of the cable satellite multiple tier system and paying for crap I don't even
want.
Hope to see this and many more deals materialize! :)
My dream is to buy ONLY what I want. In other words programming alacarte! Sick of the cable satellite multiple tier system and paying for crap I don't even
want.
Hope to see this and many more deals materialize! :)
49 months ago
Thirlled that HBO will be coming, but Apple needs to keep the pricing structure as it is. Currently the 1.99 per episode is outrageous for anyone with a mind.
For the cost of one season of a show you can pay your entire monthly cable bill and get a million more shows...
I wish it dropped to .99 per episode and I might be real happy!
For the cost of one season of a show you can pay your entire monthly cable bill and get a million more shows...
I wish it dropped to .99 per episode and I might be real happy!
49 months ago
Entourage!! w00t!! :D
saw the title and was just about to post the same thign haha
49 months ago
As long as HBO makes their money and Apple at least breaks even, I really hope Apple isn't forced to abandon the simplicity of a single price. (Not counting season pass discounts.)
Depends on your habits, and whether iTunes even HAS the shows you want. But I would say just the opposite: buying shows on iTunes is HUGELY CHEAPER than getting cable for me. I added up how many full season passes (which of course means reruns at will forever too--unlike cable) I could buy for what cable costs in a year. Answer: a LOT more shows than I would ever watch.
Cable would not be a good value for me and my habits.
For the cost of one season of a show you can pay your entire monthly cable bill and get a million more shows...
Depends on your habits, and whether iTunes even HAS the shows you want. But I would say just the opposite: buying shows on iTunes is HUGELY CHEAPER than getting cable for me. I added up how many full season passes (which of course means reruns at will forever too--unlike cable) I could buy for what cable costs in a year. Answer: a LOT more shows than I would ever watch.
Cable would not be a good value for me and my habits.
49 months ago
I kind of like the $1.99 price for tv episodes. I do hope that this doesn't change. We will see I guess.
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