Rentals Evidence In iTunes 7.5?
One user has discovered that iTunes 7.5 carries resources indicative of forthcoming movie rental and video on demand functionality.
While MacRumors can certify that the strings specified are indeed new as of iTunes 7.5, the jury is still out as to whether they mean anything significant. Previous resource string discoveries have indicated native iPhone and AppleTV games, neither of which have come true (yet?).
Perhaps the most promising sign that resource strings may hold value is when iTunes 7.0.1 resources indicated increased mobile phone functionality within a couple months of the release of the iPhone (though the strings did not specifically mention the iPhone).
Nonetheless, an incident occurred in September where Apple's iTunes problem reporting system revealed movie rental options. Apple has been rumored to have been in talks with Hollywood studios in regards to an online service that would launch this fall.
rental-content
rental-bag
rbsync
source-rental-info
dest-rental-info
getvodaccountselectionlist
GET VOD ACCOUNT SELECTION LIST
supportsRentals
While MacRumors can certify that the strings specified are indeed new as of iTunes 7.5, the jury is still out as to whether they mean anything significant. Previous resource string discoveries have indicated native iPhone and AppleTV games, neither of which have come true (yet?).
Perhaps the most promising sign that resource strings may hold value is when iTunes 7.0.1 resources indicated increased mobile phone functionality within a couple months of the release of the iPhone (though the strings did not specifically mention the iPhone).
Nonetheless, an incident occurred in September where Apple's iTunes problem reporting system revealed movie rental options. Apple has been rumored to have been in talks with Hollywood studios in regards to an online service that would launch this fall.
Top Rated Comments
(View all)56 months ago
i would love a rental service. I wouldn't mind paying like 2-4 bucks for a rental. Cost is about similar to blockbuster and i don't even have to rewind.... :p
56 months ago
This would be about the only way Apple could get me to use the Movie section on iTunes. Convenience of instant access/downloads, price of a rental, pumped straight to the TV via my trusty :apple:TV. Sounds like a good idea, if it pans out...
56 months ago
how can they tell what is in 7.5? it is usable?
i have tried it on my mini, emac, and ibook, and it locks the entire system on all 3 if i try to use it at all......
first major problem with any Apple software ever, and it kills all 3 machines.
glad timemachine works, just roll it back!
i have tried it on my mini, emac, and ibook, and it locks the entire system on all 3 if i try to use it at all......
first major problem with any Apple software ever, and it kills all 3 machines.
glad timemachine works, just roll it back!
56 months ago
how can they tell what is in 7.5? it is usable?
i have tried it on my mini, emac, and ibook, and it locks the entire system on all 3 if i try to use it at all......
first major problem with any Apple software ever, and it kills all 3 machines.
glad timemachine works, just roll it back!
It isn't usable yet, but it's there so that Apple could use it in the future if they start selling movie rentals.
You have to go to the iTunes icon, control-click then "Show Package Contents" to Contents to Mac OS, then control-click iTunes and open w/ Text Edit.
56 months ago
sounds interesting to me...i would love to see apple increase their movie selection and improve upon that within itunes but only time will tell
56 months ago
Yes, please!
No movie purchases for me, and no subscriptions. But RENTALS - yes!
And then get the selection to match Netflix please :o
No movie purchases for me, and no subscriptions. But RENTALS - yes!
And then get the selection to match Netflix please :o
[ Read All Comments ]

Analytics firm Chitika today released a report showing that by its metrics iOS has now surpassed OS X in overall web traffic share in the United States. Chitika's methodology involves an analysis...
One of the most frequent reasons for an iPhone to go on a trip to the Apple Store's Genius Bar is because of water damage. Typically, a water damaged iPhone can be replaced for a flat $199...
TheVerge's Joshua Topolsky summarizes the iPad 3 casing findings reported earlier today, but also adds his own sources regarding some details of the iPad 3.
Image from RepairLabs
As...
Last July, Apple discontinued the white MacBook from its consumer lineup, pushing consumers toward the company's popular MacBook Air line or the 13-inch MacBook Pro. The company didn't kill...
Popular iPhone Twitter client Tweetbot has finally arrived on the iPad, with a user interface instantly familiar to any current Tweetbot user. Designed for the Twitter power-user, Tweetbot packs a...