Mark Gurman on MacRumors
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Mark Gurman

By MacRumors Staff
Mark Gurman is a tech reporter for Bloomberg who has a long history of accurate reporting on Apple's product plans. With well over a decade of Apple coverage, his reports are closely watched due to their accuracy, and his claims frequently set expectations for upcoming products as they often appear early in the rumor cycles.

Mark Gurman Articles

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MacBook Pro With Touch Screen and New Mac Studio Likely 'Postponed'

Sunday April 19, 2026 7:00 pm PDT by
The global memory chip shortage may result in the next MacBook Pro and Mac Studio models launching later than expected, according to the latest rumor. Bloomberg's Mark Gurman has repeatedly stated that 14-inch and 16-inch MacBook Pro models with a touch screen are slated to launch in late 2026 to early 2027. In his Power On newsletter today, though, he said to be prepared for the laptops to...
iOS 26 on Three iPhones

Apple Testing Two New iOS 27 Home Screen Customization Options

Sunday April 19, 2026 3:49 pm PDT by
Apple is planning to add "Undo" and "Redo" options to the iPhone's Home Screen customization menu on iOS 27, according to Bloomberg's Mark Gurman. These two options will make it easier to reverse or redo your Home Screen changes. "Right now, when you long-press on the home screen, you get a bubble in the top left corner with four options: Add Widget, Customize, Edit Wallpaper and Edit...
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WWDC 2026 Graphic Teases Major iOS 27 Feature

Sunday April 19, 2026 3:02 pm PDT by
Apple's WWDC 2026 graphic provides "a glimpse of the revamped Siri interface coming in iOS 27," according to Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said iOS 27 will include a new Siri interface in the Dynamic Island. When you trigger Siri, he said the Dynamic Island will show a "Search or Ask" prompt, and this will apparently be accompanied by a "glowing cursor"...
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Apple's AI Chief John Giannandrea Departs This Week

Monday April 13, 2026 4:23 am PDT by
John Giannandrea, Apple's former head of artificial intelligence, is set to leave the company this week as his final stock vesting date approaches. In his "Power On" newsletter, Mark Gurman noted that Giannandrea's exit has been a prolonged one. Apple moved to dramatically reduce his role in March 2025 following the disappointing launch of Apple Intelligence and ongoing delays to the Siri...
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Apple Testing Four Smart Glasses Styles Made of High-End Materials

Monday April 13, 2026 2:29 am PDT by
Apple is developing at least four different styles of smart glasses, and the company is betting that their superior design will set them apart from rival products, according to Bloomberg's Mark Gurman. Writing in his latest Power On newsletter, Gurman says that Apple's latest designs are made from a high-end material called acetate, which is "more durable and luxurious" than the standard...
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'iPhone Ultra' Will Solve Two Key Problems

Saturday April 11, 2026 8:40 am PDT by
Apple reportedly plans to unveil a foldable iPhone in September, and the device will supposedly solve two problems with foldable smartphones. In case you missed it, a leaker on Chinese social media platform Weibo recently claimed that the foldable iPhone will be named "iPhone Ultra." According to Bloomberg's Mark Gurman, the device will have improved screen quality and overall durability...
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iPhone Ultra's Price Range Revealed

Wednesday April 8, 2026 11:30 am PDT by
Apple reportedly plans to unveil its long-awaited foldable iPhone in September, and Bloomberg's Mark Gurman has revealed the device's supposed price range. Apple's foldable iPhone is rumored to be named iPhone Ultra In a report this week, Gurman said the foldable iPhone is expected to "cross the $2,000 threshold" in the U.S., although it is unclear if he is referring to the starting price or...
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iPhone Air 2 and iPhone 18e Reportedly Launching Early Next Year

Wednesday April 8, 2026 9:38 am PDT by
Apple plans to release an updated iPhone Air and a lower-end iPhone 18e early next year, according to the latest word from Bloomberg's Mark Gurman. In a report this week, he said Apple plans to unveil the two devices in spring 2027, alongside a standard iPhone 18. If so, Apple will likely announce the trio of devices in March or April next year. It is unclear if there will be a live-streamed ...
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Apple's Three-Year Plan to 'Reinvent' the iPhone is Underway

Wednesday April 8, 2026 8:04 am PDT by
Apple is in the middle of a three-year plan to "reinvent" the look and feel of the iPhone, according to Bloomberg's Mark Gurman. In a report this week, Gurman said the plan is as follows:September 2025: The redesigned iPhone 17 Pro models and an all-new iPhone Air (✅) September 2026: A foldable iPhone September 2027: A special 20th-anniversary iPhoneThe report said this iPhone roadmap has...
iOS 27 Rumored to Feature Keyboard Upgrade Feature

iOS 27 Rumored to Feature Keyboard Upgrade

Wednesday April 1, 2026 11:45 am PDT by
Apple has tested an updated iPhone keyboard with autocorrect enhancements, according to a report this week from Bloomberg's Mark Gurman. The report said the keyboard "expands autocorrect by offering alternative words," similar to tools like Grammarly. "It suggests alternative words in addition to word fixes like today's autocorrect," said Gurman, in a follow-up social media post....
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Apple's 50th Anniversary Finale Revealed

Sunday March 29, 2026 8:35 am PDT by
Apple has been celebrating its upcoming 50th anniversary by hosting surprise performances and other events around the world over the past few weeks, and now Bloomberg's Mark Gurman has revealed details about the company's grand finale. In a social media post, Gurman said Apple's celebrations will conclude this week with a finale at its Apple Park headquarters for employees. A special...
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Apple Preparing 'Most Significant Overhaul in the iPhone's History'

Sunday March 29, 2026 8:18 am PDT by
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone. In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history." "iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said. Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
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iOS 27 Rumored to Feature All-New Siri App With 'Extensions' Feature

Sunday March 29, 2026 8:00 am PDT by
In his Power On newsletter today, Bloomberg's Mark Gurman discussed Apple's upcoming AI plans in more detail. As he reported last week, this will apparently include a Siri app with a so-called "Extensions" feature across iOS 27, iPadOS 27, and macOS 27. With the Siri app, the report said that iPhone, iPad, and Mac users would be able to interact with Apple's assistant in both text and voice...
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No Major Apple Watch Redesign Expected This Year

Thursday March 26, 2026 11:12 am PDT by
In addition to indicating that a new full-sized HomePod is in the works, and that the foldable iPhone will likely ship later than the iPhone 18 Pro models this year, Bloomberg's Mark Gurman today said he does not expect any major design changes for the next-generation Apple Watch models coming later this year. Gurman revealed all of this information in a live Q&A call today on the Bloomberg...
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New HomePod Expected Alongside Updated HomePod Mini and Apple TV

Thursday March 26, 2026 9:30 am PDT by
On a live Q&A call today, Bloomberg's Mark Gurman said Apple is planning to release a new full-sized HomePod alongside new HomePod mini and Apple TV models. Gurman reiterated that updates to all three products are on hold until Apple releases its more personalized version of Siri later this year. The revamped assistant is expected to debut in iOS 27, which will be available in beta starting...
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iOS 27 Siri Overhaul: Standalone App, New Design, Dynamic Island Integration and Ask Siri Button

Tuesday March 24, 2026 12:22 pm PDT by
Apple is testing a standalone Siri chatbot app for iOS 27, reports Bloomberg's Mark Gurman. Apple plans to debut a chatbot version of ‌Siri‌ that will compete with Claude and ChatGPT, and the new ‌Siri‌ could be accessible through a dedicated app. Gurman previously said that Apple was not going to develop a standalone ‌Siri‌ app, but it appears plans have changed. It was not clear how the...
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Gurman: Many of Apple's Latest Products Are 'As Incremental as Ever'

Monday March 23, 2026 9:55 am PDT by
In his Power On newsletter over the weekend, Bloomberg's Mark Gurman opined that most of Apple's product announcements this month "were as incremental as ever." For example, he said the latest AirPods Max being named "AirPods Max 2" is a "massive stretch" given the headphones received the H2 chip and little else. AirPods Max 2 did gain many new features overall, including increased active ...
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Apple Reportedly Working on 'Small Sensor for Managing Home Security'

Monday March 23, 2026 9:16 am PDT by
Here's an interesting tidbit from Mark Gurman's profile of John Ternus for Bloomberg: Apple is apparently working on a smart home sensor. The article said Ternus is leading development of a trio of new home products, including a tabletop robot with a swiveling screen, a smart home hub with Apple Intelligence and facial recognition, and "a small sensor for managing home security." The...
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Apple Reportedly Preparing 'Biggest Set of iPhone Revamps' Ever

Monday March 23, 2026 6:28 am PDT by
Apple is working on "the biggest set of iPhone revamps in the product's history," according to the latest word from Bloomberg's Mark Gurman. Specifically, he is referring to the long-rumored foldable iPhone, as well as an ambitious 20th-anniversary iPhone with a truly "edge-to-edge" design. In an in-depth profile of Apple's hardware engineering chief John Ternus, who is widely considered...
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Apple Considered Adding a Camera to the HomePod Years Ago

Monday March 23, 2026 6:14 am PDT by
Apple considered launching a HomePod with a camera and additional sensors years before the upcoming "HomePad" device, Bloomberg's Mark Gurman reports. In a detailed profile of Apple's hardware engineering chief John Ternus, Gurman revealed that Apple considered adding a camera and a more advanced array of sensors to the original ‌HomePod‌, which was announced in 2017. Ternus apparently...