Bloomberg

Apple is planning to launch an all-new "MacBook Ultra" model this year, featuring an OLED display, touchscreen, and a higher price point, Bloomberg's Mark Gurman reports. Gurman revealed the information in his latest "Power On" newsletter. While Apple has been widely expected to launch new M6-series MacBook Pro models with OLED displays, touchscreen functionality, and a new, thinner design...

Apple is hoping to 3D-print aluminum device enclosures in the future, according to Bloomberg's Mark Gurman. In today's "Power On" newsletter, Gurman revealed that Apple is pushing to move to 3D-printed aluminum enclosures for for future devices. The MacBook Neo relies on a new aluminum manufacturing process that saves as much metal as possible to drive down costs and speed up production....

Apple is planning more Mac refreshes for the rest of the year, Bloomberg's Mark Gurman writes. In the latest edition of his "Power On" newsletter, Gurman said that, following the introduction of the M5 MacBook Air, M5 Pro and M5 Max MacBook Pro, and ‌MacBook Pro‌, Apple is preparing for further Mac refreshes to complete the 2026 lineup. These include an upgraded Mac Studio, which Gurman...

Apple is planning to launch at least three new "Ultra"-class devices this year, according to Bloomberg's Mark Gurman. Writing in this weekend's "Power On" newsletter, Gurman explained that while the low-end of Apple's product lineups are now well-served by the Apple Watch SE, iPad 11, and MacBook Neo, there is "a more significant shift underway" toward higher-end, "Ultra" devices. Apple is...

Apple's upcoming 2026 iMac will be available in a refreshed selection of colors, Bloomberg's Mark Gurman reports. In today's "Power On" newsletter, Gurman said that the next ‌iMac‌ will feature a new selection of colors. This could be the first true refresh of the device's color options in five years. The ‌iMac‌ redesign introduced in 2021 uses a distinctive two-tone color design, where...

Apple is in talks with major Indian banks as it prepares to introduce Apple Pay in the country sometime in the middle of 2026, reports Bloomberg. Apple is said to be in discussions with ICICI Bank, HDFC Bank, and Axis Bank, according to people with knowledge of the matter who spoke to the publication. The report corroborates a story in January by Business Standard that said Apple Pay...

Sonos is preparing a major update to its app that aims to simplify navigation and introduce iPhone Lock Screen controls using Live Activities, part of a broader effort to rebuild confidence after the company's troubled 2024 software overhaul, Bloomberg reports. Sonos plans to roll out a series of optional changes to its ‌iPhone‌ and Android app in the coming months, with the company focusing ...

Apple's upcoming iPhone 18 Pro and ‌iPhone 18‌ Pro Max models "won't be a big update," according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that the ‌iPhone 18‌ Pro models will "represent minor tweaks from last year's iPhone 17 Pro and 17 Pro Max." He compared the upgrade to Apple's past practice of appending the letter "S" to its more minor...

New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman. In today's "Power On" newsletter, Gurman said that the release of new ‌MacBook Pro‌ models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale...

Apple is set to release the first beta version of iOS 26.4 later this month, providing the first real-world look at the Apple Intelligence features promised at WWDC 2024, Bloomberg's Mark Gurman claims. Gurman revealed the timing in his "Power On" newsletter. Barring further delays, the first beta version of iOS 26.4 is apparently set to release to developers during the week of February 23....

Apple is planning to launch new iPad and iPad Air models in the near future, Bloomberg's Mark Gurman reports. Writing in today's "Power On" newsletter, Gurman explained that updated iPads are "coming soon," including a new entry-level ‌iPad‌ and a new ‌iPad Air‌. Both devices are not expected to feature design changes or major enhancements, instead focusing on new chips. The 12th-generation ‌...

Apple's iPhone 17e is set to launch "imminently" with at least four new features, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that the new lost-cost iPhone will feature the A19 chip first introduced with the iPhone 17 last year. The device will also address one of the most glaring omissions from the current generation and add MagSafe...

Apple is considering a significant shift in how it operates Siri by potentially running its next-generation chatbot on Google's cloud infrastructure rather than entirely on its own Private Cloud Compute servers, according to Bloomberg's Mark Gurman. In yesterday's report detailing Apple's plans to turn ‌Siri‌ into a chatbot in iOS 27, Gurman said that the company is in discussions with...

Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports. Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...

Apple has reached a new agreement with Tencent that will allow the company to process payments and collect a 15% commission on purchases made inside WeChat mini games and mini apps on the iPhone, establishing a major new revenue stream in China after over a year of negotiations, according to Bloomberg. Under the arrangement, Apple will begin handling in-app payment processing for qualifying...

Apple is still planning to introduce a new AI-powered "Health+" service in 2026, according to Bloomberg's Mark Gurman. Gurman revisited the rumor about a revamped Health app in the latest edition of his "Power On" newsletter. Apple is apparently planning to overhaul the Health app next year with a new Health+ service, featuring an AI assistant. Gurman said that it "could make Apple one of...

Apple is working on a series of new satellite connectivity features for the iPhone, Bloomberg's Mark Gurman reports. In this week's "Power On" newsletter, Gurman revealed that the new features in development include: Apple Maps via satellite: Navigation in Apple Maps without cellular or Wi-Fi connectivity. Photos in Messages via satellite: Support for sending photos in the Messages...

The future of Apple Fitness+ is "under review" amid a reorganization of the service, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that Apple Fitness+ remains one of the company's "weakest digital offerings." The service apparently suffers from high churn and little revenue. Nevertheless, Fitness+ has a small, loyal fanbase that...

Apple will update the MacBook Air with an OLED display for its 2028 incarnation, according to Bloomberg's Mark Gurman. Writing in his latest "Power On" newsletter, Gurman says that he expects the MacBook Air's transition from LCD to OLED to occur with the product's 2028 update, as part of a larger migration to OLED across the company's flagship iPad and MacBook models that includes the iPad...

In his "Power On" newsletter, Bloomberg's Mark Gurman today provided an update on the status of Apple Intelligence and the plans for it in 2026. Apple is still planning to roll out its revamped version of Siri around March of next year. The release should be accompanied by the release of a new smart home display product with speaker-base and wall-mount options. A new Apple TV and HomePod mini...