Apple is Putting Employees on an AI Budget - MacRumors
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Apple is Putting Employees on an AI Budget

Apple is curtailing employee AI use to cut costs, reports Bloomberg. In October, Apple limited some engineers to $200 per day for AI spending, down from $300.

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More cuts could be coming, with daily allowances for some engineers dropping to $100. Many groups outside engineering already have a $100 daily limit, but some teams could have their spending capped at $25. Apple is asking some teams to use less expensive models or switch to on-device AI. Employees who need a bigger budget will be able to ask executives for an increase.

Engineers at Apple have the largest budgets because using AI for coding can consume a large number of tokens. Apple lets employees use Claude, ChatGPT, Gemini, and other models. Some Apple employees told Bloomberg that few were using their full $300 daily limit, so the savings may be small.

Apple has also hired outside productivity consultants for some divisions. Combined with the AI cost cuts, the reviews have fueled worries about possible restructuring.

Apple CEO John Ternus took over on September 1, and he reportedly wants to reduce corporate hierarchy and bloat to accomplish more with fewer people.

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Top Rated Comments

MacaroniCheese Avatar
2 days ago at 12:28 pm
Productivity consultants, you say...?



Attachment Image
Score: 43 Votes (Like | Disagree)
iMac The Knife Avatar
2 days ago at 12:28 pm
We can expect to see more of this moving forward, as companies finally realize that they are blowing through tokens and seeing little return on their investment, besides the dumbing down of their employees.
Score: 37 Votes (Like | Disagree)
2 days ago at 12:23 pm

Apple has also hired outside productivity consultants for some divisions
Leeches. Nothing good for workers or consumers has ever come from hiring outside consultants
Score: 34 Votes (Like | Disagree)
rwilliams Avatar
2 days ago at 12:35 pm
Our company did the whole "tokenmaxxing" thing earlier this year, complete with leaderboards, to promote the people who used our AI tools the most. Until the bill started coming in. 😄
Score: 32 Votes (Like | Disagree)
techfirth Avatar
2 days ago at 12:29 pm
When a company with pockets as deep as Apple are cutting back on AI costs, you know the AI over promising era is coming to an end.

If that $300/200 per day (!!) was delivering real value Apple wouldn’t be cutting it, because this headline is not about lack of funds.
Score: 31 Votes (Like | Disagree)
capamac Avatar
2 days ago at 12:28 pm
Obviously $200 a day is hard to come up with when your company is only worth $5,000,000,000,000.00
Score: 23 Votes (Like | Disagree)
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