Apple Details Special (RED) Shopping Day Gift Card Amounts for Black Friday

As part of its campaign announced late yesterday to support the upcoming World AIDS Day, Apple has also confirmed its annual Black Friday sale on November 28, which is branded this year as the (RED) Special Shopping Day Promo.

apple_product_red_gift_card
The U.S. promotion is offering (RED) gift cards to customers who purchase a qualifying product on Black Friday. Unlike last year, Apple is including the iPhone in the (RED) promotion this year, offering a $50 gift card for iPhone 6, iPhone 6 Plus, iPhone 5s, and iPhone 5c purchases except for those made with no money down through the online store.

Gift card amounts for other products vary and include $100 on select Macs, $50 on qualifying iPads, and $25 each on qualifying Apple TV, iPods, and Beats hardware. Some of these amounts are lower than last year's Black Friday sale, which provided $150 gift cards for Mac hardware, $75 for the iPad Air and $50 on iPods. This year's sale includes the following hardware and gift card values:

- iPhone ($50): iPhone 6 Plus, iPhone 6, iPhone 5s, iPhone 5c
- iPad ($50): iPad Air 2, iPad Air, iPad mini 3, iPad mini 2, iPad mini
- Mac ($100): iMac, MacBook Pro, MacBook Air, Retina iMac, Retina MacBook Pro
- iPod ($25): iPod touch, iPod nano
- Apple TV ($25)
- Beats by Dr. Dre ($25): headphones and speakers

The (RED) Special Shopping Day Promo begins on November 28 and lasts for one day or while supplies last. This Black Friday sale is part of Apple's recently announced World AIDS Day campaign, and in addition to the gift cards for customers on Friday, Apple will also donate a portion of its retail and online sales from Black Friday, November 28 and Monday, December 1 to the Global Fund to fight AIDS.

Related Roundup: Apple Black Friday
Related Forum: Community Discussion

Popular Stories

iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
Touchscreen MacBook Feature

Here Are the Four MacBooks Apple Is Expected to Launch Next Year

Monday December 1, 2025 5:00 am PST by
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop. Below is a breakdown of what we're expecting over the next ...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
iOS 26

What to Expect From Apple This December: iOS 26.3 Beta, Replay 2025, and More

Monday December 1, 2025 8:40 am PST by
The calendar has turned to December, and the quieter year-end holiday season is now upon us. Nevertheless, we can still expect a few things from Apple this month. Apple previously announced that iOS 26.2 will be released to the general public in December, and we can expect corresponding updates to be released as well, including iPadOS 26.2, macOS 26.2, watchOS 26.2, tvOS 26.2, and visionOS...

Top Rated Comments

LucasLand Avatar
144 months ago
these are only iTunes gift cards, not Apple store cards. gift cards can only be used for iTunes or their app stores.

"Subject to Gift Card Quantity Limits, those who purchase a Qualifying Product on November 28, 2014, may receive a (RED)® iTunes Gift Card in the amount below that can be used at the U.S. iTunes Store, Mac App Store, App Store, and iBooks Store"


LAME!!!
Score: 8 Votes (Like | Disagree)
dorsal Avatar
144 months ago
No Mac Pro discount?
Surely there is a little margin they could spare.
Score: 6 Votes (Like | Disagree)
x13gamer Avatar
144 months ago
These seem in line with the traditional holiday offers. Tis the season to buy Apple with as close to a discount as you're going to get.

Score: 4 Votes (Like | Disagree)
ricktat Avatar
144 months ago
How is it lame? They're giving you something for free that they don't have to give you at all. It's Apple. they don't NEED to discount anything to sell it.

So are you saying that they don't NEED the sales numbers from Walmart, Best Buy, Target, and ToysRUS that are discounting these products heavily?

This isn't 2010. Apple used to be strict with 3rd party pricing. Now they aren't. They want sales.... So don't get mad at people for asking Apple 1 day out of the year to discount their own site.
Score: 3 Votes (Like | Disagree)
cocky jeremy Avatar
144 months ago
these are only iTunes gift cards, not Apple store cards. gift cards can only be used for iTunes or their app stores.

"Subject to Gift Card Quantity Limits, those who purchase a Qualifying Product on November 28, 2014, may receive a (RED)® iTunes Gift Card in the amount below that can be used at the U.S. iTunes Store, Mac App Store, App Store, and iBooks Store"


LAME!!!

How is it lame? They're giving you something for free that they don't have to give you at all. It's Apple. they don't NEED to discount anything to sell it.
Score: 3 Votes (Like | Disagree)
HenryDJP Avatar
144 months ago
I would have expected at least $150 if one buys a retina 27" iMac IF NOT MORE. Especially when its almost 3x the price of an AIR which also gets $100

I just missed a deal here in Toronto last week that was selling them for $250 less
:(


Wonders if this US deal is going to be the same for Canada....


Cant say I am impressed......
And I'm sure if they were offering $150 you'd post here saying they should've offered $200....etc, etc, etc. If getting the best deal in the world is what it takes for you to buy then you didn't want the product in the first place.
Score: 3 Votes (Like | Disagree)