Apple Acquitted in Mexican 'iPhone' Naming Lawsuit - MacRumors
Skip to Content

Apple Acquitted in Mexican 'iPhone' Naming Lawsuit

by

The Mexican Institute of Industrial Property (IMPI) has resolved the dispute between Apple and Mexican telecommunications company iFone over the rights to the phonetic name "iPhone", acquitting Apple of any wrongdoing, reports El Universal [Google Translate].

ifone_5
The IMPI found that the "iPhone" trademark can only be infringed by iFone's fellow telecommunications companies. Because Apple is a hardware company and does not own a wireless network, it is not technically infringing the trademark.

Instead, the IMPI will fine Mexican telecommunications companies Telcel, Iusacell and Movistar and require them to remove "iPhone" advertising and branding from its stores within 15 days. Apple will still be allowed to sell iPhones, however.

Apple has been fighting this case since 2009, losing the court case in November 2012 and then losing an appeal in March 2013.

Top Rated Comments

162 months ago
Apple did the right thing here. I'm proud of them for fighting the good fight even in Mexico.
Dude I too love Apple but I'm not that blind, how's trying to screw a company, (which operates 5 years before even the first iPhone )to avoid paying royalties a good fight?.
Just because they are launching a product doesn't mean we all how to bow to them, in the end they lost more than they can chew.

----------

They started it in the first place, this little company didn't even want to go to the courts, they offered them to pay a small amount for royalties.

----------

U.S media outlets are making a big deal out of it, and the reality is that all carriers in mexico make their ads without the word iPhone on them just the device with the Apple logo. people aren't stupid

----------
Are you sure?, every time I go to the mall or one of those carrier stores, you definitely see a gigantic poster of the iPhone, with of course the phone, logo AND a big iPhone word.


You are wrong there is an apple store in mexico called the apple online store www.apple.com.mx

and the unofficial stores you mention are about as official as they get because they are premium resellers, they operate under third parties but have every apple permission to sell their products. and there are countless outlets where the product is sold, best buy, premium reseller retailers, carriers etc. this is nothing[COLOR="#808080"]

Be realistic, these iShop stores and the official Apple website only offer the unlocked model which here in Mexico cost a fortune to pay upfront, I'm sure at least 90% of the population get the iPhone through carriers, so how's that not going to hurt them?
Score: 3 Votes (Like | Disagree)
162 months ago
Yep, there were plenty of "i" names back when the internet was just getting popular. Apple didn't invent the idea... they just used it like everyone else. In fact, they were rather late to making something with an "i" name.

The popularity of "i" is why Apple's ad agency talked Steve Jobs into using "iMac" instead of the name he wanted to use (the "MacMan"... a horrible ripoff of the Sony Walkman and PacMan.)

A while back, I spent a morning at the USPTO and compiled an internet / interactive i-trademark and i-name list. It's easy to see that Apple was just following a popular trend.

Red = Apple trademark, Blue = a name or trademark later used by Apple.

1987 - iNet (online storage)

1992 - iScreen (online computer manuals)

1993 - iTV (interactive TV)
1993 - ICONNECT (internet professionals)

1994 - iPod chair (internet equipped pod chair - Australia)
1994 - iBank (remote banking comms)

1995 - iCOMM (internet comms)
1995 - IMall (internet business)
1995 - iNET (internet comms)
1995 - ishop (internet store software)
1995 - IStore (internet shopping)
1995 - iRock (internet music radio)
1995 - I-SITE (internet comms)
1995 - I-FAX (internet to fax)
1995 - I-Central (internet consulting)
1995 - iFind (MCI directory)
1995 - IVIEW (interactive USAF viewer)
1995 - ICast (internet broadcasts)
1995 - iCity (internet hosting)

1996 - iHome (intelligent/interactive home)
1996 - iMessage (internet mail)
1996 - iRadio (interactive internet radio)
1996 - iBox (internet computer for home)
1996 - IBrowse (internet browser for Amiga)
1996 - i-Remote (internet TV remote control)
1996 - iBooks (interactive books)
1996 - iGames (internet gambling)
1996 - iMonitor (integrated systems monitor)
1996 - iKiosk (internet printer)
1996 - iName (internet addresses)
1996 - iPrint (internet printing)
1996 - iPhoto (internet printing)
1996 - iCall (internet comms)
1996 - iQuest (QWEST internet)
1996 - i-Page (paging handsets from internet)
1996 - iTel (internet media transfer)
1996 - I800 (internet directory)
1996 - I.CHALLENGE (internet gaming)

1997 - IMail (Internet Explorer Mail)
1997 - iWORLD (internet community)
1997 - iPoint (embedded Internet APIs)
1997 - iPump (internet reference design)
1997 - iMeter (internet meter reader)
1997 - I Antiques & I Collectibles
1997 - i-MAGIC (interactive learning)
1997 - iCube (internet kiosk)
1997 - IPostOffice
1997 - iRenaissance (internet software)
1997 - iCommunity (internet BBS)
1997 - iMatch (internet dating)
1997 - INote (internet note taker)
1997 - Iplay (internet games)
1997 - iPhone (internet phone)
1997 - IPAD (Internet Protocol ADapter box)
1997 - IPad (interactive notepad - Cross pens)


1998 - iMagic (interactive ad company)
1998 - iTourist (interactive ads)
1998 - iGovernment (info)
1998 - itravel (internet travel agency)
1998 - INews (internet news)
1998 - IView (interent adapter)
1998 - iAPP (internet job applications)
1998 - iAnnounce (internet announcements)
1998 - iInvite (internet invitations)
1998 - iNote (internet sticky notes)
1998 - iMac by Apple
1998 - imouse (interactive mouse)

1999 - idesk (internet management)
1999 - iform (internet data)
1999 - iTerm (internet web terminal)
1999 - i-Opener (internet web computer)
1999 - IPOD (internet protocol converter)
1999 - iNews24 (internet News site)
1999 - iCatalog (internet catalog)
1999 - iTours (internet tour booking)
1999 - iBook by Apple
1999 - iFrame (internet photo network)

2000 - ICard (internet bank card services)
2000 - iDirect (internet direct satellite link)
2000 - iVacation (internet home rentals)
2000 - iRad (internet radio)
2000 - iPAQ (internet computer)
2000 - iPod (internet kiosk - NJ company)

2001 - iTunes by Apple
2001 - iPod by Apple


AND my favorite preApple i-Trademark of them all...
A product that used ONLY the lowercase letter "i"...



Oh wow, I had no idea. Very cool info. I was mostly going on the explosion that seemed to happen with the iStuff in 3rd party products around the turn of the century, but man on man, I didn't realize it went back that far. Great info, thanks for posting!
Score: 1 Votes (Like | Disagree)
kdarling Avatar
162 months ago
The iSomething was being used way before Apple plastered it all over its products. Compaq's iPAQ is another example. iGoogle anyone? The i prefix used to signify internet, just like the e prefix was electronic.
Yep, there were plenty of "i" names back when the internet was just getting popular. Apple didn't invent the idea... they just used it like everyone else. In fact, they were rather late to making something with an "i" name.

The popularity of "i" is why Apple's ad agency talked Steve Jobs into using "iMac" instead of the name he wanted to use (the "MacMan"... a horrible ripoff of the Sony Walkman and PacMan.)

A while back, I spent a morning at the USPTO and compiled an internet / interactive i-trademark and i-name list. It's easy to see that Apple was just following a popular trend.

Red = Apple trademark, Blue = a name or trademark later used by Apple.

1987 - iNet (online storage)

1992 - iScreen (online computer manuals)

1993 - iTV (interactive TV)
1993 - ICONNECT (internet professionals)

1994 - iPod chair (internet equipped pod chair - Australia)
1994 - iBank (remote banking comms)

1995 - iCOMM (internet comms)
1995 - IMall (internet business)
1995 - iNET (internet comms)
1995 - ishop (internet store software)
1995 - IStore (internet shopping)
1995 - iRock (internet music radio)
1995 - I-SITE (internet comms)
1995 - I-FAX (internet to fax)
1995 - I-Central (internet consulting)
1995 - iFind (MCI directory)
1995 - IVIEW (interactive USAF viewer)
1995 - ICast (internet broadcasts)
1995 - iCity (internet hosting)

1996 - iHome (intelligent/interactive home)
1996 - iMessage (internet mail)
1996 - iRadio (interactive internet radio)
1996 - iBox (internet computer for home)
1996 - IBrowse (internet browser for Amiga)
1996 - i-Remote (internet TV remote control)
1996 - iBooks (interactive books)
1996 - iGames (internet gambling)
1996 - iMonitor (integrated systems monitor)
1996 - iKiosk (internet printer)
1996 - iName (internet addresses)
1996 - iPrint (internet printing)
1996 - iPhoto (internet printing)
1996 - iCall (internet comms)
1996 - iQuest (QWEST internet)
1996 - i-Page (paging handsets from internet)
1996 - iTel (internet media transfer)
1996 - I800 (internet directory)
1996 - I.CHALLENGE (internet gaming)

1997 - IMail (Internet Explorer Mail)
1997 - iWORLD (internet community)
1997 - iPoint (embedded Internet APIs)
1997 - iPump (internet reference design)
1997 - iMeter (internet meter reader)
1997 - I Antiques & I Collectibles
1997 - i-MAGIC (interactive learning)
1997 - iCube (internet kiosk)
1997 - IPostOffice
1997 - iRenaissance (internet software)
1997 - iCommunity (internet BBS)
1997 - iMatch (internet dating)
1997 - INote (internet note taker)
1997 - Iplay (internet games)
1997 - iPhone (internet phone)
1997 - IPAD (Internet Protocol ADapter box)
1997 - IPad (interactive notepad - Cross pens)


1998 - iMagic (interactive ad company)
1998 - iTourist (interactive ads)
1998 - iGovernment (info)
1998 - itravel (internet travel agency)
1998 - INews (internet news)
1998 - IView (interent adapter)
1998 - iAPP (internet job applications)
1998 - iAnnounce (internet announcements)
1998 - iInvite (internet invitations)
1998 - iNote (internet sticky notes)
1998 - iMac by Apple
1998 - imouse (interactive mouse)

1999 - idesk (internet management)
1999 - iform (internet data)
1999 - iTerm (internet web terminal)
1999 - i-Opener (internet web computer)
1999 - IPOD (internet protocol converter)
1999 - iNews24 (internet News site)
1999 - iCatalog (internet catalog)
1999 - iTours (internet tour booking)
1999 - iBook by Apple
1999 - iFrame (internet photo network)

2000 - ICard (internet bank card services)
2000 - iDirect (internet direct satellite link)
2000 - iVacation (internet home rentals)
2000 - iRad (internet radio)
2000 - iPAQ (internet computer)
2000 - iPod (internet kiosk - NJ company)

2001 - iTunes by Apple
2001 - iPod by Apple


AND my favorite preApple i-Trademark of them all...
A product that used ONLY the lowercase letter "i"...

Score: 1 Votes (Like | Disagree)
162 months ago
Interestingly, Apple was the first to create the iSomething nomenclature with the first candy colored iMacs in 1998. I'm not a fan of big company crushing little guy, but it's pretty clear to me iFone was cribbing on the intellectual property rights of the iSomething naming system.
Score: 1 Votes (Like | Disagree)
162 months ago
That means, if you're in Mexico, you can use Cixco, Mycrosoft or Inn-tel names for your electronic insurance plans because Cisco, Microsoft or Intel doesn't have that line of business. Why bother to figure out a name for your company while you can just use someone else's famous name out there and tweak a bit to make it different but sound the same. Mex IP agency is a corrupt group.

----------

Dude I too love Apple but I'm not that blind, how's trying to screw a company, (which operates 5 years before even the first iPhone )to avoid paying royalties a good fight?.

Just because they are launching a product doesn't mean we all how to bow to them, in the end they lost more than they can chew.



----------



They started it in the first place, this little company didn't even want to go to the courts, they offered them to pay a small amount for royalties.



----------





I'm telling you this: for a country like Mexico, China or somewhere in Africa, Trade Mark is BS where you can just backdate your registration by bribing officials...sure it's so valid in those countries that you can even get a college degree without going to school at all.
Sure enough, but at least for one time and in the case of Apple, justice was served as the law implies, these ppl seriously worship Apple like there's no tomorrow, as like Apple will save your life, sorry to tell you pal but Apple only cares about your money
Score: 1 Votes (Like | Disagree)
GoodWatch Avatar
162 months ago
Apple will find their way out of this victorious. They’ve got experience dating back to Apple Computer versus Apple Corps. (Apple versus The Beatles).
Wow! Apple = always right. Others = always wrong.
Score: 1 Votes (Like | Disagree)

Popular Stories

iphone duo screen crack

Apple Responds to iPhone Duo Display Cracking Reports

Monday October 26, 2026 10:20 am PDT by
Shortly after the iPhone Duo launched, a few users reported hinge issues that were causing cracks in the inner display. Apple has now responded to the reports in a statement to MacRumors, saying a small number of units are affected. The response to iPhone Duo from early users has been incredibly positive, and we are seeing exciting things from developers who are rapidly updating their apps...
iPad mini OLED feature 1

Apple Announces New iPad Mini With 8.5-Inch OLED Display, A20 Pro Chip, and More

Monday October 26, 2026 6:05 am PDT by
Apple today announced a new iPad mini with a larger 8.5-inch OLED display, a nano-texture display option, a thinner and lighter design, an A20 Pro chip, a new Acoustic Display audio system that eliminates speaker holes, IP67-rated water and dust resistance, a landscape front camera, Apple's N1 chip with Wi-Fi 7 and Bluetooth 6 support, and more. Altogether, Apple says this amounts to the iPad...
Apple MacBook Pro with PROLED XDR Display family lineup feature

Apple Announces OLED MacBook Pro With Touch Display

Wednesday October 28, 2026 10:11 am PDT by
Apple today announced a new high-end MacBook Pro, which is available in 14-inch and 16-inch sizes. The new device has a PROLED XDR display that supports touch gestures, and a glowing rear Apple logo. Pricing on the MacBook Pro starts at $2,899 for the 14-inch model and $3,399 for the 16-inch model. Apple says the MacBook Pro has the "world's best display in a pro laptop." The PROLED...
Latest Stories
Apple Executive Comments on New iPad Mini Lacking 120Hz Display
Apple Executive Comments on New iPad Mini Lacking 120Hz Display
33 minutes ago
Here's a Hands-On Look at HomePod Mini 2's New Two-Tone Colors
Here's a Hands-On Look at HomePod Mini 2's New Two-Tone Colors
1 hour ago
Apple Lowers App Store Fees in Taiwan Starting October 31
Apple Lowers App Store Fees in Taiwan Starting October 31
2 hours ago
HomeView Pre-Order Returns to $289.99 on Amazon
HomeView Pre-Order Returns to $289.99 on Amazon
2 hours ago
Apple Avoids Showing Pinched Fingers on iPad Mini Page in South Korea
Apple Avoids Showing Pinched Fingers on iPad Mini Page in South Korea
2 hours ago
Old 'Popcorn Time' App Left Hundreds of Thousands of Macs at Risk
Old 'Popcorn Time' App Left Hundreds of Thousands of Macs at Risk
4 hours ago
You Can Turn Off the New MacBook Pro's Touchscreen Functionality
You Can Turn Off the New MacBook Pro's Touchscreen Functionality
4 hours ago
MacBook Pro Mini-LED vs. OLED Buyer's Guide: Every Difference
MacBook Pro Mini-LED vs. OLED Buyer's Guide: Every Difference
5 hours ago
Where to Pre-Order Apple's New MacBooks, iPad Mini, and iMac
Where to Pre-Order Apple's New MacBooks, iPad Mini, and iMac
7 hours ago
Apple Releasing HomePod Mini 2 Tomorrow With These New Features
Apple Releasing HomePod Mini 2 Tomorrow With These New Features
8 hours ago
How macOS Adapts Its Controls for Touch on the New MacBook Pro
How macOS Adapts Its Controls for Touch on the New MacBook Pro
9 hours ago
Just Got an iPhone Duo? Try These Features First
Just Got an iPhone Duo? Try These Features First
10 hours ago
Apple Announced Scott Forstall's Departure 14 Years Ago Today
Apple Announced Scott Forstall's Departure 14 Years Ago Today
11 hours ago
Best Buy Opens Pre-Orders for PROLED XDR MacBook Pro With $100 Bonus Gift Cards
Best Buy Opens Pre-Orders for PROLED XDR MacBook Pro With $100 Bonus Gift Cards
22 hours ago
Here's Everything Apple Announced This Week
Here's Everything Apple Announced This Week
23 hours ago
Here's a Real-World Look at the New MacBook Pro's Glowing Apple Logo
Here's a Real-World Look at the New MacBook Pro's Glowing Apple Logo
23 hours ago
How Accurate Were Rumors About Apple's OLED Touchscreen MacBook Pro?
How Accurate Were Rumors About Apple's OLED Touchscreen MacBook Pro?
23 hours ago
Apple Has 8 New Products Available for Pre-Order
Apple Has 8 New Products Available for Pre-Order
1 day ago
iPhone Duo: Turn the Hinge Into an App Launcher
iPhone Duo: Turn the Hinge Into an App Launcher
1 day ago
OLED MacBook Pro vs. Mini-LED MacBook Pro: Size and Weight Compared
OLED MacBook Pro vs. Mini-LED MacBook Pro: Size and Weight Compared
1 day ago
Best Buy Offering Up to $100 Gift Cards With iPad Mini 8 and M6 MacBook Pro Pre-Orders
Best Buy Offering Up to $100 Gift Cards With iPad Mini 8 and M6 MacBook Pro Pre-Orders
1 day ago
Adding Touch Didn't Cost the MacBook Pro Any Battery Life
Adding Touch Didn't Cost the MacBook Pro Any Battery Life
1 day ago
Apple Releases Redesigned Mac Chargers and 'World Travel Adapter Kit'
Apple Releases Redesigned Mac Chargers and 'World Travel Adapter Kit'
1 day ago
Apple Executives Explain Why the MacBook Pro Finally Has a Touch Screen
Apple Executives Explain Why the MacBook Pro Finally Has a Touch Screen
1 day ago
New MacBook Pro Features Deeper Bass and Improved Closed-Lid Audio
New MacBook Pro Features Deeper Bass and Improved Closed-Lid Audio
1 day ago
New MacBook Pro Offers Up to 16TB of Storage, Double Previous Limit
New MacBook Pro Offers Up to 16TB of Storage, Double Previous Limit
1 day ago
Apple's New Touchscreen MacBook Pro Costs Up to $14,549
Apple's New Touchscreen MacBook Pro Costs Up to $14,549
1 day ago
Apple Brings Dynamic Island to Mac for the First Time
Apple Brings Dynamic Island to Mac for the First Time
1 day ago
Mac Studio With M5 Ultra Now Available With 512GB RAM for $22,299
Mac Studio With M5 Ultra Now Available With 512GB RAM for $22,299
1 day ago
Illuminated Apple Logo Returns to MacBook Pro After 10 Years
Illuminated Apple Logo Returns to MacBook Pro After 10 Years
1 day ago