Newly released on Kickstarter, the SITU is a food scale with a built-in Bluetooth chip that enables it to communicate with an iPad. When a food item, such as fruits, vegetables, or even chips, is placed on the scale, it weighs the food and then relays the nutritional information to the iPad via the SITU companion app.

situfoodscale
Designed to allow people to monitor their calorie intake and other nutritional factors while preparing fresh foods, the SITU can measure each component of a meal to calculate its exact nutritional value. It's able to measure individual components and more complete meals, like a sandwich, a bowl of cereal or a slice of pizza.

Place your food on SITU and you'll see exactly what's in it–from calories to salt to sugars to vitamins and minerals. You can use SITU to quickly check the nutrition content for a single piece of food, or you can choose to go further, tracking entire meals, saving them to your dietary history, setting alerts for nutrient limits, and even exporting your data to share with your doctor, nutritionist, or personal trainer.

According to the product's developers, the SITU is a useful tool for calorie counters, athletes, parents, health professionals, and those who want to be more health conscious, tracking nutrients like sugars and salts within food.


Additional details about the SITU and multiple videos of the product in use can be found on the Kickstarter page. Interested backers can preorder the SITU for a pledge of £50 plus £12 for shipping outside of the U.K., which equates to approximately $103. There are a limited number of scales available at that price and orders are expected to ship in November of 2014.

Top Rated Comments

Zxxv Avatar
111 months ago
Idiot, carbohydrates makes you put on weight, not "calories". What's the point of "weighing" your food?
Avoid carbs and you'll lose weight, period.

How the hell does the scale know what object(s) I've put on it? Don't I still have to select on the iPad the ingredients in my food (two slices of bread, cheese...)?

Low-carb, high-protein is the secret to weight loss.

This is moronic.

carbs don't make you put on weight. too many calories does.
Score: 2 Votes (Like | Disagree)
xizdun Avatar
111 months ago
Idiot, carbohydrates makes you put on weight, not "calories". What's the point of "weighing" your food?
Avoid carbs and you'll lose weight, period.

How the hell does the scale know what object(s) I've put on it? Don't I still have to select on the iPad the ingredients in my food (two slices of bread, cheese...)?

Low-carb, high-protein is the secret to weight loss.

This is moronic.
Score: 2 Votes (Like | Disagree)
nagromme Avatar
111 months ago
Place your food on SITU and you'll see exactly what's in it–from calories to salt to sugars to vitamins and minerals.
You know... I really don't think you will.

A useful approximation maybe--some of the time. Exactly the vitamins and minerals? That would be awesome! Not true. (Not when they're showing that sandwich of multiple ingredients—the kind of scenario that fits most of what we eat.)
Score: 2 Votes (Like | Disagree)
drewu Avatar
111 months ago
Idiot, carbohydrates makes you put on weight, not "calories". What's the point of "weighing" your food?
Avoid carbs and you'll lose weight, period.

How the hell does the scale know what object(s) I've put on it? Don't I still have to select on the iPad the ingredients in my food (two slices of bread, cheese...)?

Low-carb, high-protein is the secret to weight loss.

This is moronic.

6 months a go, I would have slammed your comment as being a 'fad', and how you should eat a well balanced diet (your body need carbs etc etc).....

But honestly, my health has rocketed since cutting my carbs. I Intermittent Fast, and do not eat carbs after 7pm. I went from 20% Bf to 12% in months, and my weight training has improved no end.

So totally agree with you.
Score: 1 Votes (Like | Disagree)
smirking Avatar
111 months ago
Idiot, carbohydrates makes you put on weight

Ummm, so it appears that extreme diets affect your mental health and make you irate.
Score: 1 Votes (Like | Disagree)
kd5jos Avatar
111 months ago
Am I the only person wondering about the nutrition content of the plate?
Score: 1 Votes (Like | Disagree)

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