Skip to Content

iPhone Games in the Works... from 3rd Party Developers

Businessweek discusses Apple's entry into the "casual game" market with the iPod games, first introduced in September 2006.

Casual games are described as "play-it-for-15-minutes-and-forget-about-it games" that are frequently found on mobile phones or other handheld devices.

Businessweek has heard that Apple is in talks with Electronic Arts regarding games for the iPhone:

Mitch Lasky, senior vice-president of EA Mobile, says his company is discussing plans for games on the phone. "We have been talking to Apple about games on (the iPhone)," Lasky says. "We see a lot of the technology that we've utilized on the iPod side being incorporated into the iPhone."

This provides further evidence that Apple will allow 3rd party developers to release applications for the iPhone, but in a supervised manner, much like the iPod games.

Apple introduced the iPhone at Macworld San Francisco. The iPhone is expected to be released in June 2007.

Related Forum: iPhone

Popular Stories

AirPods Max 2 Feature

Apple Announces AirPods Max 2 With H2 Chip and More

Monday March 16, 2026 6:12 am PDT by
Apple today unveiled AirPods Max 2, with key upgrades including the H2 chip, increased active noise cancellation, improved sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation. The new AirPods Max have the same overall design as the previous generation, with most of the new features coming from the upgrade to the H2 chip:- Adaptive ...
Apple Logo Sketch Feature

Apple Unveiled a Surprise New Product Today

Monday March 16, 2026 10:50 am PDT by
Surprise! Apple today unveiled the AirPods Max 2, despite no rumors suggesting that a new version of Apple's over-ear headphones were imminent. Key upgrades compared to the previous AirPods Max include Apple's H2 chip, increased active noise cancellation, improved sound quality, and features such as Adaptive Audio, Conversation Awareness, Voice Isolation, and Live Translation. AirPods Max ...
apple design award 2025

Apple Announces 2025 Design Award Winners Ahead of WWDC 2025

Tuesday June 3, 2025 10:14 am PDT by
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement. The 2025 Apple Design Award winners are listed below, with one app and one game selected per category: Delight and Fun - CapWords (App) and Balatro (Game) Innovation - Play (App) and PBJ -...