PCPro reports that Dell has announced plans to open two retail stores later this year. Dell has been successful as a direct (mail order) only operation which is claimed to be the most cost-effective.
The company has always insisted that retail stores would be loss making, but Apple's success in generating over $1bn worth of sales in a single quarter through its network of more than 100 stores appears to have presaged a change of heart.
Dell currently does operate 161 kiosks in shopping centers nationwide, but this retail initiative would open two 3000 square foot stores - one in Dallas, TX and another in New York. Customers will not be able to purchase Dell computers at the store, however. Instead, the stores will simply offer demos and sales staff to answer questions.
Dell's expansion, of course, will draw comparisons with Apple's retail expansion which has received a lot of media attention. Apple's 5th Avenue Store opened just last week to a long line of waiting customers.
Top Stories
New Low-Cost 'iPhone SE' Could Launch as Soon as Tomorrow
Apple's new low-cost iPhone is set to launch as early as Friday, April 3, according to a new report from 9to5Mac that cites a tip from a "highly trusted reader." The site says that while it can't be certain about the launch date, "Apple could reveal and begin taking orders for the new iPhone as soon as tomorrow." The iPhone 8 Apple is said to be planning to call the new iPhone, which is...
Read Full Article • 340 comments
Apple's 2020 MacBook Air vs. 2020 iPad Pro
Apple in March updated both the MacBook Air and the iPad Pro, and with the iPad Pro increasingly positioned as a computer replacement, we thought we'd compare both new machines to see how they measure up and which one might be a better buy depending on user needs.
Subscribe to the MacRumors YouTube channel for more videos. We're comparing the base model 12.9-inch iPad Pro and the base model...
AirTags Referenced in New Apple Support Video
Apple has accidentally referenced its widely rumored AirTags item tracking tags in a video that it uploaded to its Apple Support channel on YouTube today. The video was first spotted by the blog Appleosophy and has quickly been removed.
The video was titled "How to erase your iPhone." AirTags were mentioned in Settings > Apple ID > Find My > Find My iPhone under Enable Offline Finding, with...
Intel Unveils 10th-Gen Processors Suitable for Next 16-Inch MacBook Pro With Wi-Fi 6 and Turbo Boost Speeds Above 5GHz
Intel today announced the launch of its latest 10th-generation Core processors for high-end notebooks, potentially including the next 16-inch MacBook Pro. The batch of 45W chips, part of the Comet Lake family, are built on Intel's 14nm++ architecture.
The new H-series chips have the same base clock speeds as the 9th-generation chips in the current 16-inch MacBook Pro, but Turbo Boost speeds...
Apple Paid Hacker $75,000 for Uncovering Zero-Day Camera Exploits in Safari
Apple paid out $75,000 to a hacker for identifying multiple zero-day vulnerabilities in its software, some of which could be used to hijack the camera on a MacBook or an iPhone, according to Forbes.
A zero-day vulnerability refers to a security hole in software that is unknown to the software developer and the public, although it may already be known by attackers who are quietly exploiting...
Apple Offers Employees Deep Discounts on HomePod, Beats Headphones and More
Apple is offering employees significant discounts on products that include the HomePod and Beats headphones, according to details on the deals shared by MacGeneration and 9to5Mac.
Apple is said to be clearing stock of Beats headphones and HomePods, providing them to employees through an internal deals program. The HomePod is available at a 50 percent discount, dropping the price to $149.50,...
iPhone 8 Screen Protector Updated With 'iPhone SE' Compatibility on Apple's Online Store
Another clue has surfaced to suggest that Apple's rumored lower-cost iPhone SE successor will likely be released soon.
Earlier today, a product listing for a Belkin screen protector on Apple's online store was updated to reflect compatibility with not only the iPhone 7 and iPhone 8, but also the iPhone SE. Given the original iPhone SE was a 4-inch device, and the iPhone 7 and iPhone 8 are...
Apple Adding Some 2013 and 2014 MacBook Air and MacBook Pro Models to Vintage Products List at End of April
In an internal memo obtained by MacRumors, Apple has indicated that the following 2013 and 2014 models of the MacBook Air and MacBook Pro will be added to its vintage and obsolete products list on April 30:MacBook Air (11-inch, Mid 2013)
MacBook Air (13-inch, Mid 2013)
MacBook Air (11-inch, Early 2014)
MacBook Air (13-inch, Early 2014)
MacBook Pro (13-inch, Mid 2014)Apple defines vintage...
Zoom Updates Mac App Installer to Remove Controversial 'Preflight' Installation Method
The popular video conferencing company Zoom has been under scrutiny over the past few days for the method used to install the Mac version of its app, which essentially abused a "preflight" compatibility check to install the app without the user needing to explicitly grant installation permission, as highlighted by developer Felix Seele earlier this week.
Screenshot of preflight compatibility ...
Top Stories: Apple Leaks iPhone SE and AirTags, Apple Buys Dark Sky, and More
With the calendar rolling over to April this week, we yet again saw several leaks and rumors, most notably including Apple itself leaking some references to a pair of long-rumored products: a new budget iPhone SE and AirTags item trackers.
Subscribe to the MacRumors YouTube channel for more videos. Apple also acquired popular weather app Dark Sky, while Amazon's Prime Video app now allows...
