Followup on MacWorld Boston 2004
ThinkSecret provides an update to the MacWorld Boston IDG-Apple showdown.
In mid 2002, reports began emerging that IDG was considering moving the summer MacWorld back to Boston from New York City, citing rising costs. The move was met with resistance from Apple, who announced they would not be attending the Boston expo.
Today's ThinkSecret report indicates that neither side's position has wavered... and without Apple's presence, IDG appears to be facing significant hurdles in recruiting vendors to exhibit at the Expo.
Two exhibitors told Think Secret that they were told by IDG World Expo that for the show to happen it would need at least 100 exhibitors to sign up. IDG World Expo is refusing to say how many companies have signed up to exhibit in Boston, but one independent source with access to data told Think Secret the number at present was "less than 30."
According to the site, Apple may further revamp the World Wide Developers Conference (WWDC) with more of a consumer focus -- possibly providing live web coverage for the developer's conference which is scheduled in late June.