Steve Jobs said during his speech today, that Apple's goal was to reach 100 Million downloads in the iTunes Music Store by April of 2004.
Beyond the AOL partnership and iTunes for Windows, Steve revealed another partnership that will easily help Apple reach that goal.
Apple and Pepsi are giving away 100 Million Free Songs starting on February 1, 2004. 100 million winning codes will be written on caps of 20ounce and 1 Liter bottles of Pepsi, Diet Pepsi, and Sierra Mist.
The Pepsi iTunes promo will kick off with a Superbowl Advertisement, finally bringing Apple's name back to that advertising event.
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