Jony Ive Discusses Steve Jobs, Continued Work With Apple, Wearables and More

Former Apple design chief Jony Ive is still working with Apple, he confirmed today in an interview with Vogue's Anna Wintour at the RE:WIRED event. Ive participated in a panel called "Designing for the Future We Want to Inhabit," where he spoke on topics like Steve Jobs, wearables, and LoveFrom.

jony ive wired
Ive confirmed that his LoveFrom design company is working with Apple, but he did not provide details on what specific projects he has done for the Cupertino company, nor did he outline if he has been involved with the development of new devices.

In addition to working with Apple, Ive's company has done work for Airbnb, Emerson Collective, Moncler, and Ferrari, among others.

Ive also spoke on the future of wearables, and he said that he expects wearable technology to continue to advance to the point where some devices are embedded in the body. "There's no doubt... that some of these products will disappear beneath our skin," he said. "I can't think of anything more personal, more specific, more individual, and more intimate than things being inside us."

Ive said that the iPod was, essentially, Apple's first piece of wearable technology, in a discussion about the recent 20th anniversary of the device. "I think what the iPod really marked was the beginning of creating far more specific products and devices," he said.

Steve Jobs often comes up in Ive's interviews, and today's panel was no exception. Ive said that he remembers Jobs for his drive and his values. "There was this relish, this celebration of being surprised," said Ive. "Even if the surprise actually meant that he was wrong. He was far more interested in the learning than in being right."

According to Ive, some of his memories of his most productive times with Jobs were when the two were just walking together and thinking close to one another. "Almost always, in my experience, the most powerful ideas occur quietly, and they are fragile," he said.

Ive's full discussion with Anna Wintour can be watched on WIRED's website.

Popular Stories

iPhone Air

Report: 'Virtually No Demand' for iPhone Air

Wednesday October 22, 2025 3:22 am PDT by
Apple is "drastically" cutting production of the iPhone Air and shifting focus toward the iPhone 17 and iPhone 17 Pro models, Nikkei Asia reports. The business publication claims to have learned of a major cut to iPhone Air production motivated by weaker-than-expected consumer interest, nearly to "end of production levels." Despite early reports of the iPhone Air selling out within hours of...
sam sung auction

Former Apple Employee Sam Sung Changed His Name to Avoid Attention

Wednesday October 22, 2025 4:44 pm PDT by
Back in 2012, an Apple retail employee named Sam Sung went viral because his name is similar to Samsung, one of Apple's main competitors. In a recent interview with Business Insider, he detailed that period in his life, how Apple responded, and he explained why he ultimately changed his name. Someone posted an image of Sung's Apple business card on Reddit in 2012, and it spread rapidly....
iOS 26

iOS 26.1 Coming Soon With These 8 New Features for Your iPhone

Wednesday October 22, 2025 6:15 am PDT by
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more. iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
cadillac lyric infotainment

GM to Remove CarPlay from All Future Vehicles, Including Gas Cars [Updated]

Wednesday October 22, 2025 11:34 am PDT by
General Motors began phasing out support for CarPlay in its electric vehicles back in 2023, leading to complaints from iPhone users, but the company has no plans to back down. In fact, GM is going further and plans to remove CarPlay from all future gas vehicles, too. In an interview with The Verge, GM CEO Mary Barra said that the company opted to prioritize its platform for EVs, but the...
All Screen iPhone 2027 Feature 1

Apple's Plan to Launch Three New iPhone Designs Allegedly Revealed

Wednesday October 22, 2025 6:24 am PDT by
Apple plans to launch a new type of iPhone every year for the foreseeable future, according to an Asia-based source. The detailed information was shared by the account "yeux1122" in a blog post on the Korean platform Naver, citing domestic trend and component research companies. Corroborating other reports, Apple will apparently launch its first foldable iPhone in 2026, featuring a...
All Screen iPhone 2027 Feature 1

Report: Apple to Skip 'iPhone 19' Name for 'iPhone 20'

Thursday October 23, 2025 4:28 am PDT by
Apple's new iPhone lineup launched in the fall of 2027 will be called the "iPhone 20" models, rather than the "iPhone 19," according to research firm Omdia. Speaking at a conference in Seoul (via ETNews), Omdia Chief Researcher Heo Moo-yeol corroborated rumors that Apple plans to move the launch of its standard iPhone to the first half of the year and provided some additional clarity about...
maxresdefault

Apple's iPhone Air Experiment Fails as Supply Chain Cuts Production by 80%

Wednesday October 22, 2025 10:48 am PDT by
iPhone Air demand failed to meet Apple's expectations and the company's supply chain is scaling back shipments and production, reports Apple analyst Ming-Chi Kuo. Subscribe to the MacRumors YouTube channel for more videos. Suppliers are expected to reduce capacity by more than 80 percent between now and the first quarter of 2026, and some components with longer lead times will be discontinued ...
iOS 26 Battery Glass Feature

iOS 26.1 Beta Liquid Glass Battery Drain Test: Tinted vs Clear Mode

Friday October 24, 2025 2:30 pm PDT by
In the fourth iOS 26.1 beta, Apple added a "Tinted" option that reduces the translucency of Liquid Glass for those who prefer a more opaque look. I saw some comments wondering whether the setting might preserve battery life, so I thought I'd do some testing. Test Settings I did four separate tests using the iPhone 17 Pro Max, and I kept the parameters as similar as possible. Here are the...
trump white house ballroom

Apple Donating to Trump's $350M White House Ballroom Project

Thursday October 23, 2025 3:55 pm PDT by
Apple is one of several tech companies that will contribute to the construction of U.S. President Donald Trump's 90,000-square-foot ballroom, reports CNN. Construction began on the ballroom this week, and the White House's east wing was torn down. Trump claims that the ballroom will cost $350 million, and that it will be privately funded through donations. The cost has already increased $150 ...
apple wallet drivers license feature iPhone 15 pro

iPhone Driver's License Feature in Apple Wallet App Launches in Another U.S. State

Thursday October 23, 2025 7:44 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Starting today, the feature is available to residents of West Virginia. To set it up, open the Wallet app and tap on the plus sign in...

Top Rated Comments

MallardDuck Avatar
52 months ago
"I can't think of anything more personal, more specific, more individual, and more intimate than things being inside us."

I can't think of anything more intrusive, more creepy, more big brother, more loss of privacy and person than things being inside us.

But at least it'll be thin and light.
Score: 41 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
52 months ago
Ahhh, folks, it looks like the notch isn’t going away anytime soon.



Attachment Image
Score: 20 Votes (Like | Disagree)
Naraxus Avatar
52 months ago
What a complete blowhard. If he thinks people are going to willingly embed **** in their bodies he's ****ing insane
Score: 12 Votes (Like | Disagree)
TheMacDaddy1 Avatar
52 months ago
Please do NOT come back to Apple.

Loving my 16inch M1 Pro, with all the ports, Magsafe, great keyboard and no Touchbar.
Score: 11 Votes (Like | Disagree)
grilledcheesesandwich Avatar
52 months ago
Jony going full monk?
Score: 10 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
52 months ago
Also, Jony Ive: Can you please tell me what am I looking at in your website. I don’t see anything. It's nothing but text there. Is this some sort of a trick?

https://www.lovefrom.com/
Score: 9 Votes (Like | Disagree)