AT&T today announced plans to unveil a next-generation video platform this fall, which will be introduced first to DirecTV Now customers later this summer.

As part of a beta test for the platform, DirecTV Now subscribers will gain access to a cloud DVR feature, which will allow them to record and access their shows from anywhere. A wide selection of live channels will be able to be recorded, with 4K and HD video quality.

directvnowclouddvrbeta

"We all want easy and quick access to our content, regardless of where, when or on what device we watch it," said David Christopher, chief marketing officer, AT&T Entertainment Group. "By developing for a single video platform, we'll deliver new features and platform innovations in a faster, more efficient way. And it will be simple and consistent wherever you watch--TV, phone or tablet."

AT&T also plans to introduce a whole new interface for the video platform, which will provide a "consistent look and feel" across all of the company's consumer video services. DirecTV testers will be able to provide AT&T with feedback on the new design.

Eventually, the next-generation video platform is expected to support features like live TV pausing and parental controls, expected later this year, and user profiles, offline watching (download and go), and 4K HDR are planned for 2018.

According to AT&T, beta testing for the video platform will begin in the summer, and select DirecTV Now customers will receive invites to test the features.

Top Rated Comments

Porco Avatar
112 months ago
I'm not sure I understand the way this works... you pay to stream TV shows... and then instead of a normal on-demand service where you can stream whatever you want... you get to virtually 'record' some of those shows up to a limited amount of space... (or is that "22h left" how long you have to watch it?)? Why? I genuinely feel like I'm missing something here. I'm a Brit, and not familiar with DirecTV, so I'd be interested if someone can explain this to me (genuinely).

I mean... (it feels stupid even asking this) they're not *actually* recording GBs of video per user ... right?! So if it's just access to shows they stream... why not just provide access to all of them? Like I said, I don't get it. :confused:
Score: 4 Votes (Like | Disagree)
macduke Avatar
112 months ago
Negotiations with all the little mom and pop network affiliates is what is cumbersome and takes a lot of time. Something that every streaming network faces.
The fact that they have to negotiate with these affiliates is proof of how backwards this whole thing is to begin with. Why can't I just get access to whatever network-level program that NBC is broadcasting? I don't care about the local news and whatever re-runs packages that they've purchased to run throughout the day. Why should my geographic location even matter because I'm supposedly within range of their crappy tower that can't even get a clean signal to my house? This whole idea needs to go away.
Score: 4 Votes (Like | Disagree)
Scott6666 Avatar
112 months ago
Every time I plan to cancel they announce a new feature set to make me pay for another few months.
Score: 4 Votes (Like | Disagree)
GizmoDVD Avatar
112 months ago
Cool.

$35 for the grandfathered plan i'm on is a steal.
Score: 3 Votes (Like | Disagree)
ck2875 Avatar
112 months ago
It will be interesting to see if they charge extra for this.
Score: 3 Votes (Like | Disagree)
arggg14 Avatar
112 months ago
"Cloud DVR" LOL
Score: 2 Votes (Like | Disagree)

Popular Stories

imac video apple feature

Apple Unveils First New Products of 2026

Monday January 26, 2026 1:55 pm PST by
Apple today introduced its first two physical products of 2026: a second-generation AirTag and the Black Unity Connection Braided Solo Loop for the Apple Watch. Read our coverage of each announcement to learn more:Apple Unveils New AirTag With Longer Range, Louder Speaker, and More Apple Introduces New Black Unity Apple Watch BandBoth the new AirTag and the Black Unity Connection Braided...
Apple Logo Black

Apple Just Made Its Second-Biggest Acquisition Ever After Beats

Thursday January 29, 2026 10:07 am PST by
Apple today confirmed to Reuters that it has acquired Q.ai, an Israeli startup that is working on artificial intelligence technology for audio. Apple paid close to $2 billion for Q.ai, according to sources cited by the Financial Times. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone and audio brand Beats in 2014. Q.ai has...
iPhone 5s

iPhone 5s Gets New Software Update 13 Years After Launch

Monday January 26, 2026 3:56 pm PST by
Alongside iOS 26.2.1, Apple today released an updated version of iOS 12 for devices that are still running that operating system update, eight years after the software was first released. iOS 12.5.8 is available for the iPhone 5s and the iPhone 6, meaning Apple is continuing to support these devices for 13 and 12 years after launch, respectively. The iPhone 5s came out in September 2013,...
Apple Creator Studio

Apple's Next Launch is Today

Tuesday January 27, 2026 2:39 pm PST by
Update: Apple Creator Studio is now available. Apple Creator Studio launches this Wednesday, January 28. The all-in-one subscription provides access to the Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage apps, with U.S. pricing set at $12.99 per month or $129 per year. A subscription to Apple Creator Studio also unlocks "intelligent features" and "premium...
apple silicon 1 feature

Apple Responds to Skyrocketing RAM and Storage Chip Prices

Thursday January 29, 2026 2:40 pm PST by
On an earnings call with equity analysts today, Apple CEO Tim Cook responded to fast-rising RAM and SSD storage chip prices in the supply chain. Cook said that rising memory chip prices had a "minimal impact" on Apple's gross margin in the fourth quarter of the 2025 calendar year, but he does expect a "bit more of an impact" on the company's gross margin in the current quarter. Cook added ...