Apple Invites Media to October 16 Event: 'It's Been Way Too Long'

As expected, Apple will be holding a media event on Thursday, October 16 at the Town Hall auditorium on its Cupertino headquarters campus, with the company today sending out media invitations for the event (via The Loop). The event begins at 10:00 AM Pacific, and the invitations carry the tagline "It's been way too long".

Apple is expected to introduce an updated iPad Air (and possibly a new iPad mini), as well as updated iMacs with at least the 27-inch model carrying a high-resolution Retina display. OS X Yosemite is also likely to see its final overview before public launch, and one rumor has suggested updated Mac minis are also in the works and could see an announcement at the event.