Macworld 2014 First Look: Petcube, Motion Control Ring, Lumo Lift, and More

The annual Macworld conference, which will see hundreds of companies showing off Apple-related apps and products, officially kicked off today with the innovation showcase for media and workshop attendees.

While Apple stopped attending Macworld in 2009, causing the conference to shrink considerably, there are still a number of innovative products being demoed at the show, including the Petcube, the motion-controlled Ring, unique wearables from Lumo, and more.

Many of the products at Macworld originated on crowd-funding sites like Kickstarter, including the Petcube, which reached full funding back in November of 2013. The Petcube is a small iPhone-connected cube equipped with a camera, motion detection, and a laser toy, allowing users to keep an eye on and play with their pets while they’re away from home.


The first Petcube devices will launch in May of 2014, but the company is debuting its Petcube app [Direct Link] at Macworld, which is a sort of social network for pets at the current time. App functionality will be expanded in the future, first allowing users to interact with Petcubes placed in shelters and then letting them interface with their own cubes after the product ships. Petcubes can be preordered for $199.

The Ring, another product being demoed at Macworld, also made its debut on Kickstarter. While wearing the somewhat bulky Ring on an index finger, users can make small gestures to interface via Bluetooth with an iPhone or iPad app, completing tasks like spelling out letters, opening apps like the camera, or making mobile payments.


In a demonstration, the Ring's creators used it to write letters that were then transmitted to an iPad app and also demonstrated it opening the camera app. The current functionality of the Ring seems to be a bit limited, but the creators are planning to release an SDK for developers to incorporate its technology into their own apps. The Ring is expected to ship in July of 2014 and can still be preordered via Kickstarter for $185.

ring
Lumo is showing off its new Lumo Lift product, which is a small wearable device that is designed to track daily activity and improve posture as well. It comes in an array of colors and designs and can measure steps and calories burned like many other fitness devices.

lumolift
Lumo Lift is unique in its ability to keep an eye on posture, letting users know with a slight vibration when they slouch too often. The Lumo Lift can be preordered for $79 and will ship in the Summer of 2014.

There are also several other products available that have been demoed at conferences like CES, including the Flir One thermal camera and the Livescribe 3 Smartpen that transfers traditional writing to iOS devices. A slew of up and coming apps are also available today, including video/photo hybrid Flashback and CrazyTalk, an app for Mac and iOS that takes photos and transforms them into interactive 2D animations.

Macworld will continue through March 29, with the Expo Hall opening tomorrow morning.

Popular Stories

streaming black friday 2025

Black Friday Streaming Deals Include Big Savings on Disney+, Hulu, Apple TV, and More

Monday November 24, 2025 8:03 am PST by
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more. Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
Apple Foldable Thumb

Foldable iPhone to Debut These Three Breakthrough Features

Tuesday November 25, 2025 7:09 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When...
General Apps Messages Redux

Singapore Orders Changes to iMessage by December

Tuesday November 25, 2025 6:39 am PST by
Singapore has ordered Apple to block or filter messages on iMessage that impersonate government agencies, requiring the company to implement new anti-spoofing protections by December as part of efforts to curb rising online scams, the Straits Times reports. Singapore's Ministry of Home Affairs (MHA) said that it had issued an Implementation Directive to Apple under the Online Criminal Harms...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
apple news banner

Apple News Loses CNN

Monday November 24, 2025 7:56 am PST by
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports. CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...
Apple Foldable Thumb

Crease-Free iPhone Fold on Track for 2026 Launch as Development Advances

Monday November 24, 2025 10:25 am PST by
Apple is making progress on the development of the book-style foldable iPhone expected in 2026, according to a report from Chinese site UDN. The device has reportedly entered the engineering validation stage, and Apple is gearing up for mass production. Citing supply chain sources, UDN says that Apple has solved "the crease problem" that has plagued most foldable smartphones, and the...

Top Rated Comments

AngerDanger Avatar
152 months ago
Petcube would seem more appropriate as the AI antagonist in a sci-fi flick.



Cool.
The amount of thought put into this comment is simply staggering.
Score: 17 Votes (Like | Disagree)
WillFisher Avatar
152 months ago
Am I the only one who thinks the ring is just stupid?
Score: 11 Votes (Like | Disagree)
studio¹³¹ Avatar
152 months ago
Epic junk.
Score: 11 Votes (Like | Disagree)
zin Avatar
152 months ago
$200 for a camera, microphone and laser pointer in a stylish cube? Seems like something Apple would sell.
Score: 11 Votes (Like | Disagree)
Ricky Smith Avatar
152 months ago
Cool so the limited time my cat would spend in the single room the cube was located in I'll maybe be able to catch her and play with her for the first 5 minutes until she gets bored of the $200 paper weight.

Much better device to trick robbers into thinking you have a laser sight trained on them.
Score: 10 Votes (Like | Disagree)
chasemac Avatar
152 months ago
Whatever

I guess I'm just losing my enthusiasm for tech things these days. These all look silly and useless.
Score: 7 Votes (Like | Disagree)