A new company called Sen.se has debuted an electronic device called "Mother," which is designed to serve as a hub for a series of Motion Cookie tracking devices. Cookies are multipurpose portable sensors able to track a variety of information, including movement and temperature.

mother

As with your real mother, Mother cares about you and loves you. Yet this Mother is programmable. You decide what aspects of your life you want her to handle and she tunes to your current needs. Unlike other devices that specialize in only one area, this Mother knows how to help you in many areas of your daily life: fitness, health, security, well-being and comfort. You decide how she can help simplify your life, ultimately helping you live better, healthier and happier.

Cookies, which interact with Mother, can be stuck on any object and will capture and analyze movements and factors like ambient temperature or closeness to the Mother base station. A Cookie can be placed on any object to measure its whereabouts and its movements. For example, if a Cookie is placed on a dog's collar, it can track when the dog moves too far away from the base station.

Motion Cookies are the first essential members of the ever growing Mother family.

Small and slick, they can be affixed to almost anything. They have the power to detect and understand the movements of objects and people.

Cookies are endlessly reusable and can be placed on a wide array of objects. They are reprogrammable and are able to handle new functionality at any time. Cookies have a one year battery life and a 10 day memory before needing to resync data with the Mother. 24 cookies can be controlled by a single Mother.

motherapps
Cookies can send alerts to phones, and Cookies near the Mother will upload collected data to the Internet. A number of apps are designed to work with the system, and Sen.se details several different possible use cases for Cookies and Mother, including fitness tracking, monitoring for intruders, tracking temperature, monitoring medications, and tracking sleep.

Sen.se is comprised of team members that were previously behind a Wi-Fi connected rabbit called Nabaztag, which was a programmable and customizable smart object that could connect to the Internet and display information like weather forecasts and email notifications.

Mother is expected to begin shipping in the spring of 2014 and is priced at $222 for a Mother base unit and four tracking Cookies. Pre-orders will begin in February and additional cookies will be sold in sets of four for $99.

Top Rated Comments

roccitman Avatar
148 months ago
Looks like the Shmoo

Less whiskers and legs

Score: 7 Votes (Like | Disagree)
Dissonance Avatar
148 months ago
Mother will pick out all your girlfriends for you.
Score: 6 Votes (Like | Disagree)
Makosuke Avatar
148 months ago
Is it just me, or have the last two or three years of consumer electronic startup announcements hit some kind of an exponential slope of combined uselessness and utopi-Orwellian creepy?

It's like the dystopian cyberpunk nightmare future has actually gone on sale, filtered through pleasant industrial design, high-production-value intro videos, and good-intentioned geek ingenuity.
Score: 5 Votes (Like | Disagree)
AngerDanger Avatar
148 months ago
With the right music, that ad could easily be a short horror movie about an evil russian nesting doll.

Score: 5 Votes (Like | Disagree)
devilbond Avatar
148 months ago
Fun, until she states: The ship will automatically destruct in "T" minus five minutes.
Score: 4 Votes (Like | Disagree)
stefanski Avatar
148 months ago
Big Mother is watching you...
Score: 4 Votes (Like | Disagree)

Popular Stories

iphone 16 display

iPhone 17's Scratch Resistant Anti-Reflective Display Coating Canceled

Monday April 28, 2025 12:48 pm PDT by
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors. Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
iPhone 17 Air Pastel Feature

iPhone 17 Reaches Key Milestone Ahead of Mass Production

Monday April 28, 2025 8:44 am PDT by
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report. iPhone 17 Air mockup based on rumored design The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Beyond iPhone 13 Better Blue

20th Anniversary iPhone Likely to Be Made in China Due to 'Extraordinarily Complex' Design

Monday April 28, 2025 4:29 am PDT by
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman. In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
iphone 17 air iphone 16 pro

iPhone 17 Air USB-C Port May Have This Unusual Design Quirk

Wednesday April 30, 2025 3:59 am PDT by
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years. iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack) At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
apple watch ultra yellow

What's Next for the Apple Watch Ultra 3 and Apple Watch SE 3

Friday April 25, 2025 2:44 pm PDT by
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too. 2025 Apple Watch Ultra 3 Apple didn't update the...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching Later This Year With These 13 New Features

Wednesday April 23, 2025 8:31 am PDT by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025: Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
iPhone 17 Pro on Desk Feature

All iPhone 17 Models Again Rumored to Feature 12GB of RAM

Tuesday April 29, 2025 3:36 am PDT by
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station. The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM. ...