Apple broadcast a new iPod touch advertisement during American Idol last night. The new advertisement features a table full of iPod touches showing off various features including Photos, Cover Flow, Weather, Notes, Web Browsing, Mail and Video playback.
Brendan Benson is the latest artist to benefit from exposure in an Apple television commercial with their song, What I'm Looking For (iTunes link). Compete reports that almost 1 million searches for iPod commercials and their songs were conducted from August 2007 to January 2008. Though briefly, Apple actually shows the artist name and song being played in this commercial on one of the iPod Touch's screens.
Thursday February 26, 2026 6:06 am PST by Joe Rossignol
Apple CEO Tim Cook today teased "a big week ahead," with announcements starting Monday. His post included an #AppleLaunch hashtag with a colorful Apple logo, along with a short video that ultimately shows an Apple logo on the lid of a Mac.
Apple is reportedly planning a three-day stretch of product announcements from Monday, March 2 through Wednesday, March 4, with up to five new products...
Wednesday February 25, 2026 5:37 am PST by Tim Hardwick
Apple has submitted production line orders for its upcoming foldable iPhone, effectively confirming that the device will launch this year, claims a Chinese leaker.
According to the Weibo account "Fixed Focus Digital," assembly lines recently received the orders from Apple, which has apparently allowed the leaker to learn the crease measurements for the device's 7.8-inch inner display....
Thursday February 26, 2026 3:57 pm PST by Juli Clover
Along with the low-cost MacBook, Apple could introduce a refreshed version of the MacBook Air next week. Most of the focus will be on the new machine, but the MacBook Air is expected to get some useful internal updates.
M5 Chip
The next-generation MacBook Air will adopt the M5 chip, which Apple already introduced in the iPad Pro and MacBook Pro models that came out last year.
Apple's M5...
