Guides
iPhone 12 Cases

iPhone 12 and 12 Pro cases are available now. Find one you like.

iPhone 12 Size Comparison

See the iPhone 12, iPhone 12 Mini, iPhone 12 Max side-by-side with all modern iPhones.

iPhone 12 vs. iPhone 12 Pro

Should you go Pro? This details the differences between the iPhone 12 and the iPhone 12 Pro.

iPhone 12 Pro vs iPhone 12 Pro Max

See the similarities and differences in deciding between the iPhone 12 Pro and the iPhone 12 Pro Max.

• iPhone 12 Mini vs iPhone 12
• iPhone 12 vs iPhone 11
• iOS 14: How to Use Picture in Picture Mode
• Apple Watch Series SE vs 6
• Apple Watch Series 5 vs 6
• Widgetsmith Guide
• How to Change App Icons in iOS 14
• Should you buy a Mac now or wait for Arm Macs?
• AppleCare: Should you Get It?
See more guides
Upcoming
iPhone 12 and 12 Mini
Pre-Orders Live Now

iPhone 12 debuts October 23 following pre-orders. iPhone 12 mini launches in November.

iPhone 12 Pro
Pre-Orders Available Now

iPhone 12 Pro debuts October 23 following pre-orders. iPhone 12 Pro Max launches in November.

iPad Air
Pre-Order Now

All-new design with A14 chip, new colors, Touch ID power button, and more.

macOS 11 Big Sur
Fall 2020

Apple's next-generation macOS operating system.

• AirPods Studio
• iMac
• AirTags
• Apple Glasses
• Foldable iPhone
See full product calendar

Apple Attracts Older Demographic?

by

Metafacts reports on the age demographics of the customers of various computer manufacturers, including Apple.

According to their 2006 Home PC Brand Profile Report, nearly half (46%) of Apple's user base is 55 and older, with only 25% of PC users being over 55.

Apple can claim long-time loyalists, but its future among the young technoliterati is an interesting dynamic

Meanwhile, Gateway has the lead amongst 18-24 year olds (percentage not specified).

MacRumors Poll: How old are you?

Top Stories

Samsung Mocks Apple for Ditching Power Adapters With iPhone 12 Lineup

Thursday October 15, 2020 11:51 am PDT by
Samsung on its social channels is mocking Apple for removing the power adapter from the iPhone 12 lineup and other iPhone models, pointing out the fact that the Samsung Galaxy smartphones continue to ship with a power adapter. "Included with your Galaxy," reads a Samsung Facebook post that features a picture of a power adapter. Apple notably is no longer providing power adapters or...
Read Full Article • 335 comments

iPhone 12 Pro Pre-Orders Already Selling Out With Delivery Times Pushing Into November

Friday October 16, 2020 6:35 am PDT by
Apple today opened pre-orders for the 6.1-inch models of the iPhone 12 and iPhone 12 Pro through its website and the Apple Store app, and estimated delivery times are already slipping into November for select configurations in the United States. Customers ordering a SIM-free/Pacific Blue/128GB version of the iPhone 12 Pro, for example, are already facing an estimated delivery window of...
Read Full Article • 305 comments

HomePod Mini Cable is Non-Detachable, Ends With USB-C Connector for Use With Included 20W Power Adapter

Friday October 16, 2020 12:45 pm PDT by
While not detailed in the tech specs, MacRumors can confirm that Apple's new HomePod mini features a non-detachable power cable that ends with a USB-C connector for use with the 20W power adapter included in the box. With the switch to USB-C, the HomePod mini could potentially be powered by a wider range of devices and peripherals, ranging from MacBooks to USB-C battery packs with enough...
Read Full Article • 292 comments

Apple's New MagSafe Charger and Cases Begin Arriving to Customers

Saturday October 17, 2020 10:10 am PDT by
Apple's new MagSafe charger and cases have begun arriving to some customers earlier than expected, and images of the accessories have started to surface on Twitter. The photos provide a first look at the products in real-world use. As of writing, some MagSafe cases are also available for pickup at select Apple Stores in countries like the United States, Canada, and Germany. Filip...
Read Full Article • 491 comments

New Google App Feature Lets You Hum a Song to Search for It

Saturday October 17, 2020 4:05 am PDT by
Google has added a new feature to its Search app that allows you to hum a song that's stuck in your head, and then use the company's machine learning algorithm to try and identify it. In the Google app or using the Google Search widget, tap the mic icon and say "what's this song?" or click the "Search a song" button. Then start humming the tune for 10-15 seconds. When you're done, the...
Read Full Article • 84 comments

Brazilian Certifications Suggest iPhone 12 Mini Features 2,227mAh Battery and iPhone 12 Has 2,815mAh Battery

Friday October 16, 2020 1:08 pm PDT by
Apple's iPhone mini has the shortest battery life out of all the iPhones in the iPhone 12 lineup due to its small size, but Apple has not provided public information about the battery's capacity. A regulatory filing from Brazil, however, suggests the iPhone 12 mini has a battery capacity of 2,227mAh. The same regulatory information says the iPhone 12 features a 2,815mAh battery, which is...
Read Full Article • 114 comments

Apple Offering Free AirPods With iPhone 11 Purchase in India as Part of Diwali Celebration

Friday October 16, 2020 12:35 pm PDT by
Apple today launched a new Diwali promotion in India that will see the company providing customers with a set of AirPods with the purchase of any iPhone 11 model. The new iPhone 12 models are not part of the promotion. Apple is offering the standard AirPods With Charging Case free with purchase, but customers can choose to upgrade to the AirPods with Wireless Charging Case or the AirPods Pro....
Read Full Article • 27 comments

Apple Event to Unveil First Apple Silicon Macs Could Happen on November 17

Friday October 16, 2020 2:24 am PDT by
Apple will hold another digital event on November 17 to announce its first Apple Silicon powered Macs, according to frequent leaker Jon Prosser. Apple has already said that this year it intends to introduce the first Mac powered by an Apple Silicon chip instead of an Intel processor. One thing it hasn't revealed is the date it will be announced. According to Prosser's source, that date is No...
Read Full Article • 175 comments

Apple Online Store Down Ahead of iPhone 12 and 12 Pro Pre-Orders

Thursday October 15, 2020 11:15 pm PDT by
Apple's online store is down ahead of iPhone 12 and iPhone 12 Pro pre-orders, which are set to begin at 5:00 a.m. Pacific Time in the United States. "You're... early," reads the Apple Store message when attempting to visit the U.S. website. "Pre-order begins at 5:00 a.m. PDT. Enjoy the extra sleep." Apple used to do new device pre-orders at 12:01 a.m. Pacific Time, but since last year, has...
Read Full Article • 93 comments

When You Can Pre-Order the iPhone 12 and 12 Pro in Every Time Zone

Thursday October 15, 2020 10:55 am PDT by
Pre-orders for the iPhone 12 and the iPhone 12 Pro are set to kick off on Friday, October 16 at 5:00 a.m. Pacific Time, which is a new launch time that Apple adopted as of last year. Apple is planning to make the new devices available in multiple countries around the world simultaneously, so we've made a guide to let MacRumors readers know when pre-orders will in their country. Pre-orders...
Read Full Article • 88 comments