Apple announced today that they have plans to participate at the NAB (National Association of Broadcasters) conference in April.
Of more interest, in a media invitation, Apple writes:
Moving pictures. Moving sound. Moving the industry. Please join Apple for a special presentation at NAB 2004 to see the latest Apple technology
The special event is to be held on April 18, 2004. While one recent Page 2 rumor hinted at an "upcoming device" at the NAB show in April, this may simply be a demonstration of existing products or software upgrades.
Apple's Worldwide Developers Conference (WWDC) starts today with the traditional keynote kicking things off at 10:00 a.m. Pacific Time. MacRumors is on hand for the event and we'll be sharing details and our thoughts throughout the day.
We're expecting to see a number of software-related announcements today, headlined by a reset on Apple's push into AI that should see a significant overhaul...
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
Apple today announced that macOS 27 is named macOS Golden Gate.
Much like Mac OS X Snow Leopard in 2009, Apple said it focused on improving macOS's performance and dozens of underlying technologies this year.
Apple says macOS Golden Gate offers quicker AirDrop transfers, faster network file browsing, improved syncing in the Messages app, better Spotlight search suggestions, and other...