Apple has filed for another Trademark... this time on the word "Keynote" relating to "Computer hardware, computer software". This trademark was filed on September 10, 2002, and adds another mysterious trademark to Apple's collection.
Most recently, Apple filed a trademark for "Junkyard" in July 2002, and Gigawire in Sept 2001.
In the past, a trademark for iPicture in March 2001 ended up becoming iPhoto (released 10 months later)
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
Apple's Worldwide Developers Conference (WWDC) starts today with the traditional keynote kicking things off at 10:00 a.m. Pacific Time. MacRumors is on hand for the event and we'll be sharing details and our thoughts throughout the day.
We're expecting to see a number of software-related announcements today, headlined by a reset on Apple's push into AI that should see a significant overhaul...
Bloomberg's Mark Gurman today revealed another iOS 27 change: notifications will slide in from the left side of the screen instead of from the top.
In addition, accessing Notification Center on iOS 27 will require swiping down on the top-left corner of the screen. If you swipe down on the Dynamic Island area, a new "Search or Ask" interface tied to the revamped Siri will appear, instead of...