iPhone 14 Pro Faced 'Unprecedented' Setback Leading to Removal of New Graphics Processor

Apple planned a major generational update for the iPhone 14 Pro's graphics capabilities, but was forced to scrap plans for the new GPU late in development after "unprecedented" missteps were discovered, according to The Information.

A16 iPhone 14 Pro
In a paywalled report, The Information claimed that Apple engineers were "too ambitious" in adding new features to the graphics processor designed for the ‌iPhone‌ 14 Pro, including features like ray tracing – a lighting technique to achieve a further level of realism in games. This meant that ‌iPhone‌ 14 Pro prototype were found to draw much more power than expected, impacting the device's battery life and thermal management.

According to several individuals that claim to possess first-hand knowledge of the incident speaking to The Information, Apple discovered the flaw in the ‌iPhone‌ 14 Pro's GPU late in the device's development cycle, meaning that it had to hastily pivot to revert largely to the GPU from the A15 Bionic chip from the previous year's ‌iPhone‌ 13 lineup.

The incident is reportedly unprecedented in Apple's chip design history and is responsible for why the ‌iPhone‌ 14 Pro shows only small improvements in graphics performance compared to the leaps made by previous ‌iPhone‌ generations. The error resulted in Apple restructuring its graphics processor team and moving some managers away from the project, including the exit of key figures that apparently contributed to Apple's emergence as a chip design leader.

The report goes on to reveal how Apple's chip design team has been forced to contend with a loss of talent in recent years, with the company having lost dozens of key people to various silicon design companies since 2019, as well as interpersonal feuds and lawsuits with chip startups.

Related Forum: iPhone

Popular Stories

iPhone 17 Pro Colors

Apple Announces iPhone 17 Pro and Pro Max With New Design, Larger Battery, and More

Tuesday September 9, 2025 10:59 am PDT by
Apple today introduced the iPhone 17 Pro and iPhone 17 Pro Max. Both devices feature a new aluminum unibody design, with the Ceramic Shield now protecting both the front and back sides. Apple says the front side is now Ceramic Shield 2, which offers 3x better scratch resistance, while the rear Ceramic Shield is advertised as 4x more resistant to cracks compared to the back glass on previous...
Awe Dropping MR Live Coverage Article

Apple Event Live Blog: iPhone 17, iPhone Air, New Apple Watches, and AirPods Pro 3

Tuesday September 9, 2025 8:55 am PDT by
Apple's "Awe Dropping" event kicks off today at 10:00 a.m. Pacific Time, where we're expecting to see the iPhone 17 lineup, several updated Apple Watch models, and the third-generation AirPods Pro unveiled, and perhaps some other announcements. Apple is providing a live video stream on its website, on YouTube, and in the company's TV app across various platforms. We will also be updating...
iPhone 17 Pro Colors

iPhone 17 and iPhone 17 Pro Models Are eSIM-Only in These Countries

Tuesday September 9, 2025 12:23 pm PDT by
Apple continues to phase out the physical SIM card tray on iPhones, with the latest models relying solely on eSIM technology in more countries. The new iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max support eSIMs only in these countries and regions, according to Apple: Bahrain Canada Guam Japan Kuwait Mexico Oman Qatar Saudi Arabia United Arab Emirates Un...
iphone air

Apple Announces iPhone Air With Ultra-Thin Design

Tuesday September 9, 2025 10:45 am PDT by
Apple today unveiled the iPhone Air, an all-new kind of iPhone featuring an ultra-thin design. The iPhone Air is just 5.6mm thick, making it the thinnest iPhone ever. The frame is made of titanium with a polished mirror finish. The device features Ceramic Shield 2 with 3x better scratch resistance and 4x better crack resistance, on both sides of the device for the first time. Apple says that ...
airpods pro 2

Two Versions of AirPods Pro 3 Coming With These Differences

Monday September 8, 2025 4:51 am PDT by
Apple is preparing to launch two versions of the AirPods Pro 3 over 2025 and 2026, according to a Weibo leaker. Yesterday, supply chain analyst Ming-Chi Kuo reported that Apple is planning to debut the AirPods Pro 3 this year. They could arrive as soon as this week at Apple's "Awe dropping" event. Crucially, Kuo added that Apple is planning to introduce a successor to this year's AirPods ...
better iphone 17 lineup

Apple Lists iPhone 17, iPhone Air, and iPhone 17 Pro Battery Capacities

Tuesday September 9, 2025 1:25 pm PDT by
Apple has confirmed the battery capacities for the iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max models that were announced earlier today. Apple is required to publish energy labels on its iPhone product pages in the EU, and they reveal the official mAh battery capacities for the devices. Here are the battery capacities for each model, according to Apple: iPhone 17:...

Top Rated Comments

msackey Avatar
36 months ago
The framing of the issue as "setback" and failure is so sensationalising, not making it clear that part of research and development HAS to involve experimentation (DUH!) and various trials and errors. I wouldn't necessarily call it a "setback" which is too sensational and tries to capture the audience's mind in a particular way. Boo!

Anyone who has done any serious research and development will recognize that testing, development, and various failed approaches is part and parcel of the work.
Score: 57 Votes (Like | Disagree)
gpat Avatar
36 months ago
iPhone 15 Ultra is going to be amazing.
Score: 52 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
36 months ago

I returned my iPhone 14 Pro. There was literally no noticeable difference between it and the 13 pro.
Well, Dynamic Island is a game changer for an iPhone tho. A 48MP camera is great too and A16 Chip is blazing fast.
Score: 48 Votes (Like | Disagree)
JCCL Avatar
36 months ago
Can’t wait to play candy crush with real time reflections!
Score: 43 Votes (Like | Disagree)
Return Zero Avatar
36 months ago
This sounds like the development cycle for everything I’ve ever worked on… “Hey here’s a great idea, it’s going to be amazing, the team worked really hard to complete the design, it’s ready for production, oh shoot we just got some numbers in and it’s going to be too expensive/inefficient/risky, scrap that, just go back to something simple and we’ll figure that part out next time.”
Score: 41 Votes (Like | Disagree)
Premium1 Avatar
36 months ago
"Setback" Lol no they just wanted to save it for the 15 to use as a selling point. Can't put too many features in the iphone at once, gotta keep the upgrades coming...
Score: 39 Votes (Like | Disagree)