Twitter Launches Ephemeral Tweets Called 'Fleets' for All Users

Twitter today announced the worldwide launch of a new ephemeral tweet option called a "Fleet," which will last for 24 hours on the social network before disappearing. Much like stories on Instagram or Facebook, fleets are located at the top of the Twitter timeline.

twitter fleet example
Fleets have no retweets, likes, or public comments, do not show up in search or moments, and cannot be embedded on external websites. Prior to today's launch, the fleets feature was in testing in countries that include Brazil, India, South Korea, and Italy.

Twitter says that it hopes the addition of ephemeral tweets will help people feel more comfortable sharing casual thoughts and opinions without the pressure of gaining retweets and likes. In countries where fleets were tested, Twitter says that people talked more on Twitter and were more open to sharing what was on their minds.


Fleets can include photos or videos and can be customized with different background and text options. The feature can be accessed by tapping on the "Share" icon at the bottom of a tweet and then choosing the "Share in Fleet" option.

Short-lived content like fleets has been popular on other social networks. Snapchat was the first social network to implement ephemeral content, and since then, Facebook, WhatsApp, YouTube, and Instagram all have "story" option where content is deleted after 24 hours. Until now, Twitter has had no equivalent.

Fleets are rolling out today on iOS and Android, and will be available for everyone in the coming days. For MacRumors readers, make sure you're following the MacRumors Twitter account where we share news stories, interesting forum threads, fun facts and tidbits, and in the future, more casual fleets.

Tag: Twitter

Popular Stories

Tim Cook Rainbow

Apple Event in October? Here's What to Expect

Monday September 29, 2025 9:31 am PDT by
Apple's annual iPhone event is in the rearview mirror, but rumors suggest the company plans to release a handful of additional products before the year ends. Will there be another Apple event this October? We discuss the possibility below. Apple in October Apple's most recent October events were in 2021 and 2023. In 2022 and 2024, Apple did not host an October event. Instead, it...
apple wallet drivers license feature iPhone 15 pro teal 1

Apple's iPhone Driver's License Feature Now Available in 11 U.S. States

Tuesday September 30, 2025 6:40 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Apple recently revealed that the feature would soon be available in North Dakota, and starting today, the feature has officially gone...
maxresdefault

New iPad Pro With M5 Chip Leaked in Unboxing Video

Tuesday September 30, 2025 8:39 am PDT by
An apparent unboxing video for an unannounced iPad Pro with the M5 chip was uploaded to YouTube today by Russian channel Wylsacom. The same YouTube account leaked the 14-inch MacBook Pro with the M4 chip before it was announced by Apple last year, so this is likely a legitimate leak. Based on the box shown in the video, this appears to be a 13-inch iPad Pro with an M5 chip, 256GB of...
fcc vision pro leak

FCC Accidentally Leaks Apple's Next Vision Pro

Tuesday September 30, 2025 3:48 pm PDT by
The United States Federal Communications Commission (FCC) has seemingly confirmed Apple's work on an updated version of the Vision Pro headset. One of several documents the FCC shared today references an Apple-designed "Head Mounted Device" with a model number of A3416. An included image confirms the device is a Vision Pro. The FCC's uploads are transmission tests, SAR test reports, and...
iOS 26

Apple Releases iOS 26.0.1 With Fixes for Wi-Fi, Cellular, and Camera Issues on iPhone 17 Models

Monday September 29, 2025 10:12 am PDT by
Apple today released iOS 26.0.1 and iPadOS 26.0.1, the first updates to the iOS 26 and iPadOS 26 operating systems that came out earlier this week. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes for the update, iOS 26.0.1 addresses a bug that could cause aberrations in...
macbook pro prime day 2025

FCC Leaks Upcoming MacBook Pro and More

Tuesday September 30, 2025 1:58 pm PDT by
The United States Federal Communications Commission has confirmed Apple's work on a new version of the MacBook Pro and several other products, leaking details on the devices ahead of launch. The FCC published documents that reference model numbers that do not correspond with existing devices. A3434, for example, references an unreleased MacBook Pro, while other numbers are likely for...
Apple MacBook Pro M4 hero

New MacBook Pro Nears Mass Production, But Four Bigger Upgrades Expected Next Year

Sunday September 28, 2025 2:08 pm PDT by
Apple's next MacBook Pro models will enter mass production soon, according to the latest information shared by Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said he continues to believe the new MacBook Pro models will be released at some point between late 2025 and the first quarter of 2026, meaning they should be available to order by March at the latest. Apple often...
space black mbp

Here's Every New Apple Product That Leaked Yesterday

Wednesday October 1, 2025 8:27 am PDT by
A handful of upcoming Apple products leaked yesterday, through a combination of YouTube videos out of Russia and U.S. Federal Communications Commission (FCC) documents that were released, despite Apple's confidentiality requests. The leaked products include an iPad Pro with an M5 chip, as well as updated MacBook Pro and Apple Vision Pro models. All of these devices had already been rumored...
iOS 26

Apple Continues to Prepare iOS 26.0.1 With Multiple Bug Fixes Expected

Sunday September 28, 2025 1:30 pm PDT by
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions. The account initially said iOS 26.0.1 would have a build number of 23A350, but they now expect the update to have a build number of 23A355. This suggests that the software update will include more bug fixes or changes than initially...
Home Hub Command Center with Dome Base Feature

Apple Working on All-New Operating System

Thursday September 25, 2025 1:11 pm PDT by
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman. Apple smart home hub concept based on rumors This is likely Apple's long-rumored "homeOS" operating system. In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...

Top Rated Comments

AngerDanger Avatar
64 months ago
In related news, I managed to hook up my printer directly to my paper shredder.
Score: 43 Votes (Like | Disagree)
MisterSavage Avatar
64 months ago
Great. Because we need "stories" in another application. :rolleyes:
Score: 11 Votes (Like | Disagree)
kalafalas Avatar
64 months ago
did the marketing department really not google "fleet" before launching this? My fellow gays know what I'm talking about....
Score: 10 Votes (Like | Disagree)
crawfish963 Avatar
64 months ago
Twitter needs to go the way of MySpace.
Score: 9 Votes (Like | Disagree)
macsplusmacs Avatar
64 months ago
OK Boomers.
Score: 6 Votes (Like | Disagree)
Kardinal1911 Avatar
64 months ago

did the marketing department really not google "fleet" before launching this? the gays know what I'm talking about....
I definitely thought about this and im not gay... but my brother had a few bottles under his sink... I never brought it up but now I know LOL
Score: 5 Votes (Like | Disagree)