Sprint Touts Unlimited Data in New iPhone Ad

sprint logoSprint has released a new television commercial for the iPhone, pushing its unlimited data plan as an advantage over its rivals.

There are over half a million apps and counting on the iPhone. Apps that can take you anywhere, do anything. You might say there's no limit to what this amazing device can do. So the question to ask is, "Why would anyone want to limit the iPhone?" We don't.

Truly unlimited data for you iPhone...only from Sprint.

The ad does not specifically promote the iPhone 4S, with the carrier instead opting to focus on the generic iPhone line given that it offers both the iPhone 4S and the new 8 GB iPhone 4 that serves as a low-end option priced at $99 on contract.


Both AT&T and Verizon initially offered unlimited data plans for the iPhone but have since transitioned to tiered plans, although customers on those carriers who had previously signed up for unlimited plans have been allowed to keep them.

Related Forum: iPhone

Popular Stories

iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
Sad Siri Feature

Apple AI Chief John Giannandrea Retiring After Siri Delays

Monday December 1, 2025 2:16 pm PST by
Apple AI chief John Giannandrea is stepping down from his position and retiring in spring 2026, Apple announced today. Giannandrea will serve as an advisor between now and 2026, with former Microsoft AI researcher Amar Subramanya set to take over as vice president of AI. Subramanya will report to Apple engineering chief Craig Federighi, and will lead Apple Foundation Models, ML research, and ...
Netflix Smaller 4

Netflix Kills Casting From Its Mobile App to Most Modern TVs

Monday December 1, 2025 4:36 am PST by
Netflix has quietly removed the ability to cast content from its mobile apps to most modern TVs and streaming devices, including newer Chromecast models and the Google TV Streamer. The change was first spotted by users on Reddit and confirmed in an updated Netflix support page (via Android Authority), which now states that the streaming service no longer supports casting from mobile devices...
Cyber Week Deals 2025

Best Cyber Week Apple Deals Include Big Discounts on AirPods, Apple Watch, and More

Sunday November 30, 2025 7:33 am PST by
Cyber Week is here, and you can find popular Apple products like AirPods, iPad, Apple Watch, and more at all-time low prices. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Specifically,...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
studio display purple february

M5 iPad Pro Could Hint at New Studio Display Feature

Sunday November 30, 2025 10:30 am PST by
The updated specs of the M5 iPad Pro may point toward a major new feature for Apple's next-generation Studio Display expected in early 2026. Apple's latest iPad Pro debuted last month and contains one display-related change that stands out: it can now drive external monitors at up to 120Hz with Adaptive Sync. The feature should deliver lower latency, smoother motion, and fewer visual...
Touchscreen MacBook Feature

Here Are the Four MacBooks Apple Is Expected to Launch Next Year

Monday December 1, 2025 5:00 am PST by
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop. Below is a breakdown of what we're expecting over the next ...
iPhone Pocket Short

iPhone Pocket is Now Completely Sold Out Worldwide

Tuesday November 25, 2025 7:16 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. However, it is now completely sold out in all countries where it was released. iPhone Pocket became available to order on Apple's online store starting Friday, November 14, in the United States, France, China, Italy, Japan, Singapore, ...
iOS 26

What to Expect From Apple This December: iOS 26.3 Beta, Replay 2025, and More

Monday December 1, 2025 8:40 am PST by
The calendar has turned to December, and the quieter year-end holiday season is now upon us. Nevertheless, we can still expect a few things from Apple this month. Apple previously announced that iOS 26.2 will be released to the general public in December, and we can expect corresponding updates to be released as well, including iPadOS 26.2, macOS 26.2, watchOS 26.2, tvOS 26.2, and visionOS...
apple india

India Orders Apple to Preinstall Government Security App on All iPhones

Monday December 1, 2025 11:23 am PST by
India is requiring smartphone makers like Apple and Samsung to preload devices sold in the country with a state-owned cyber security app that can't be deleted, reports Reuters. The Department of Communications in India is giving smartphone companies 90 days to begin preinstalling the Sanchar Saathi government app on all new devices that are sold. It has also requested that manufacturers push ...

Top Rated Comments

adildacoolset Avatar
183 months ago
Stop whining about Sprint's speeds. Here is my internet connection download speed in Zambia:
Score: 20 Votes (Like | Disagree)
vincenz Avatar
183 months ago
A bad buffet is still bad even if you're free to eat as much as you want.
Score: 17 Votes (Like | Disagree)
iSheahan Avatar
183 months ago
Unlimited data on the slowest network - they had to do something....
Score: 17 Votes (Like | Disagree)
soco Avatar
183 months ago
Good for them. I have Verizon's sort-of-unlimited-but-at-some-point-throttled data and it is what it is. Always good to see even one company doing something more honest.
Score: 6 Votes (Like | Disagree)
Tiger8 Avatar
183 months ago
Haters are gonna hate

I am VERY happy with 4s on Sprint, yes it is a bit slower than Verizon but it is NOT 'unusable' as some Verizon and AT&T customers like to think. I get excellent coverage (and I travel constantly between three states: NY, NJ, and PA - and you bet I am streaming Pandora while driving), I get UNLIMITED data (just this past month 3 GB) with a consistent speed, and no dropped call.

And, I don't get raped when the monthly bill comes.

But hey, to each their own
Score: 5 Votes (Like | Disagree)
eNcrypTioN Avatar
183 months ago
I love the constant sprint bashing. Coverage and speeds are all subjective depending on where you live. So to say the service as a whole is crappy is not really fair.

I have sprint and yea my data speeds may not be as fast as AT&T or Verizon, I've always had sprint so these are the speeds I'm used to and now that I have the 4S everything is an improvement as far as I'm concerned.

Down here in south Florida all the carriers seem to have good coverage.

As always your results may vary.
Score: 5 Votes (Like | Disagree)