Apple TV A Gaming Platform? - MacRumors
Skip to Content

Apple TV A Gaming Platform?

In a recent interview with Wired, Greg Canessa, the ex-General Manager of XBox Live Arcade, and now Vice President of video game platforms at PopCap games indicates that his role at PopCap will be to help proliferate their games onto multiple platforms, including the Apple TV.

Its a broad in scope role. It encompasses everything from vision and strategy to execution and marketing. It will all be part of my group and charter. Business development will be part of that as well. It will be about taking the stable of franchises and games out of PopCap's studio and adapting, customizing it for different platforms -- adding multiplayer, new play modes, HD, customizing the user interface and display for Zune, ipod, Apple TV, Nintendo DS, PSP.

Currently, Apple specifically states that games designed for the iPod will not play on the Apple TV. However, the apparent slip-up is reminiscent of previous claims by analyst Jesse Tortora that Apple will begin to compete in the video game console market to counter pressure from Microsoft, Sony, and Nintendo to dominate the living room.

Related Roundup: Apple TV
Buyer's Guide: Apple TV (Don't Buy)

Popular Stories

tvOS 26 Feature

Apple Releases tvOS 26.5

Monday May 11, 2026 10:02 am PDT by
Apple today released tvOS 26.5, the fifth update to the tvOS operating system that came out last fall. tvOS 26.5 is available for the Apple TV 4K, and it comes over a month after Apple released tvOS 26.4. tvOS 26.5 can be downloaded using the Settings app on the ‌‌Apple TV‌‌. Open up Settings and go to System > Software Update to get the new software. ‌‌Apple TV‌‌ owners who...
General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases First watchOS 26.6, tvOS 26.6 and visionOS 26.6 Betas

Tuesday May 26, 2026 10:03 am PDT by
Apple today provided developers with the first betas of upcoming watchOS 26.6, tvOS 26.6, and visionOS 26.6 betas for testing purposes. The software two weeks after Apple launched the 26.5 versions of each platform. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required. There's no word on...
Where is the New Apple TV Feature

Apple Previews New tvOS 27 Feature

Wednesday May 20, 2026 1:02 pm PDT by
Apple has announced that "Larger Text" support is coming to tvOS, allowing users to increase the on-screen text size to make it easier to read. "Larger Text" lets you adjust the size of text in supported apps, with the option already available on other devices like the iPhone, iPad, and Vision Pro. This was one of the new accessibility features that Apple previewed earlier this week, with ...