Apple's Mindshare Gaining?
MacWorld.co.uk reports on a small survey conducted by InsightExpress, an online Market Research firm.
While details of the actual survey are not provided, Apple scored a respectable 4th place (14%) amongst "the favourite brand" amongst "Americans looking to buy a new PC." HP (31%), Gateway (24%), and Dell (19%) held the first three spots.
Of interest, 65% of those surveyed responded that "look-&-feel" were the most important factor to consider in their buying decision.
Popular Stories
We're only three months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a sea change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year, adopting a ...
Apple today detailed why five Apple Watch models will miss out on watchOS 27 and the new Siri AI features that come with it.
The Apple Watch Series 6, 7, 8, SE 2, and the original Apple Watch Ultra will not receive watchOS 27, and will only get basic security updates going forward. With the update, Apple is effectively dropping three years' worth of device support in a single software...
Last year, Apple revealed that it was planning to allow CarPlay users to watch video via AirPlay in their vehicles while they are not driving, and the company finally provided more specific details about this functionality at WWDC 2026.
In a WWDC 2026 video aimed at developers, Apple said the CarPlay video feature is available in new vehicles that support it. When playing a video in an...