Messenger


'Messenger' Articles

Facebook Begins Testing Ads in Messenger App

Facebook today announced that it has begun testing ads in the Messenger app. The test will be limited to users in Australia and Thailand and will allow businesses to place ads on the Messenger home screen below favorite users and most recent conversations. The company says that "no one will see an ad in a conversation without clicking on an ad experience on the Messenger home screen or starting a conversation with a brand." Facebook assures that ads will not "originate" in conversations. Facebook says businesses have told the company that they're excited to use the Messenger platform to connect to its billion users, driving sales and building brand awareness. Currently, Facebook runs ads on its News Feed that, when clicked, take users into Messenger conversations with brands. This has helped person-to-business messaging grow popular, with Facebook saying over a billion messages are sent a month between people and businesses. Messenger users will have "complete control" over their experience, and will be able to either hide or report specific ads using a dropdown menu, similar to how users can report ads on their News Feed. Additionally, advertisers are not allowed to directly message users unless the user initiates the conversation. The test will only work for a "very small group" of people in Australia and Thailand, and Facebook says the company will take its time before it considers further

Facebook Messenger Desktop App for Mac Revealed in Leaked Photo

Facebook may be developing an official Messenger desktop app for Mac, according to TechCrunch. The technology website obtained a blurry photo that allegedly shows a Facebook employee using the Messenger client on Mac, which would be easily accessible from the OS X dock as opposed to a tab in a web browser. Leaked photo of claimed Facebook Messenger for Mac app (Image: TechCrunch) Messenger for Mac appears to have a navigation tab bar in the bottom left with options matching the Messenger for iOS mobile app, including Recent, Groups, People and Settings. These menu options are reportedly not found in unofficial Messenger apps, making it more likely the app is not a third-party version. The company's goal is likely to create a standalone Messenger experience on Mac, similar to how it released a dedicated Messenger app for iOS in August 2011. But unlike when Messenger was detached from the main Facebook app on iOS in July 2014, the web version of the chat platform may remain available alongside the desktop app.It’s unclear but seemingly unlikely that Facebook would require users to chat via the desktop software instead of the website. We have no information about when or even if Facebook might release Messenger For Mac. The company often builds and internally tests apps that never ship. Still, this app seems like a smart move. Slack has proven people enjoy a dedicated desktop app for messaging. It could help Facebook box out competitors like Google, WeChat, Line, Kik, and KakaoTalk.Facebook released a Messenger desktop app for Windows in March 2012, and said it was