Apple has marked as private its day-old The Parent Presentation video on YouTube, meaning that it is no longer available to watch.
Apple has also moved The Parent Presentation to the bottom of its College Students page, effectively burying it. When we reported on the marketing campaign yesterday, the presentation was prominently featured at the top of the page.
It is unclear why Apple is suddenly hiding the ad, or if it will return. Apple did not immediately respond to our request for comment.
On social media, some people said that the ad was cringe or gross, so perhaps Apple pulled the video due to overly negative reception. To be clear, this is merely speculation, and there were others who found humor in the video.
The Parent Presentation is a customizable slideshow that explains why a Mac is a useful tool in college. The presentation is available to download for free in PowerPoint, Keynote, and Google Slides formats. Students can customize the presentation slides, and then show it to their parents to convince them to buy them a Mac.
In an accompanying YouTube video shared by Apple, comedian Martin Herlihy showed a group of high school students how to effectively use The Parent Presentation.
Thursday July 10, 2025 4:54 am PDT by Tim Hardwick
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive.
If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
A new Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device.
Below, we recap what to expect from the next Apple TV, according to rumors.
Rumors
Faster Wi-Fi Support
The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports ...
Thursday July 10, 2025 12:38 pm PDT by Juli Clover
Apple does not plan to refresh any Macs with updated M5 chips in 2025, according to Bloomberg's Mark Gurman. Updated MacBook Air and MacBook Pro models are now planned for the first half of 2026.
Gurman previously said that Apple would debut the M5 MacBook Pro models in late 2025, but his newest report suggests that Apple is "considering" pushing them back to 2026. Apple is now said to be...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models.
Latest Rumors
These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
iPhone 17 Pro and iPhone 17 Pro Max models with displays made by BOE will be sold exclusively in China, according to a new report.
Last week, it emerged that Chinese display manufacturer BOE was aggressively ramping up its OLED production capacity for future iPhone models as part of a plan to recapture a major role in Apple's supply chain.
Now, tech news aggregator Jukan Choi reports...
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps.
Unfortunately, this feature continues to roll out very slowly since it was announced in 2021, with only nine U.S. states, Puerto Rico,...
The iPhone 17 and iPhone 17 Air will be available in a total of nine color options, according to new information coming out of Asia.
The iPhone 17 Air's expected color options.
According to the leaker going by the account name "yeux1122" on the Korean blog Naver, accessory manufacturers are now producing camera protector rings for the iPhone 17 and iPhone 17 Air in colors to match their...
Apple will launch a new 12th generation entry-level iPad in the spring of next year, according to Bloomberg's Mark Gurman.
Apple is said to have two versions of the entry-level 11-inch iPad in development, codenamed J581 and J582. These could refer to different storage capacities – in which case, Apple may be planning to drop the existing lowest capacity option. The current iPad 11 is...
I see the marketing missteps are continuing to occur.
This feels like an area of the company that needs to be examined and reformed.
I still can’t believe that horrendous “Forgot my husband’s birthday. Let me have my iphone make a photo slideshow birthday gift.” AD ever made it out to public eyes.
Here's why the ad doesn't work: It features a shady salesman. The implication is that you have to be shady to convince someone to buy a Mac (which makes no sense given that Apple arguably makes the best laptops, with the highest quality hardware and OS). The tone of the ad is off base relative to the real-world value proposition of a Mac.
The "presentation" is reminiscent of other shady sales pitches, like selling timeshares or any disreputable door-to-door business of the past (expensive vacuums, magazine subscriptions, etc).
I understand it's trying to be funny (and I also found the comedian to be funny), but the tone and connotation of the ad don't align with Apple's brand. Don Draper would not have greenlit this.
These days, every misstep at Apple seems to stem from poor leadership. After 42 years as a loyal customer, I no longer feel the same about the company. While they still build the best mousetraps compared to the competition, my opinion of the company now plays a role in my purchasing decisions.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
