Apple Now Has More Than 2.35 Billion Active Devices Worldwide

Thursday January 30, 2025 2:07 pm PST by Juli Clover

There are more than 2.35 billion active iPhones, iPads, Macs, and other Apple devices worldwide, Apple CEO Tim Cook said today in the earnings call covering the first fiscal quarter of 2025.

apple beta lineup 2022
2.35 billion active devices is a new record for Apple. Apple last shared its active install base numbers in February 2024, when the company had 2.2 billion active devices worldwide.

Apple did not provide numbers for individual devices, but Apple has long had more than a billion active iPhones worldwide.

Tag: Earnings

Popular Stories

Multicolored Low Cost A18 Pro MacBook Feature

Apple Accidentally Leaks 'MacBook Neo'

Tuesday March 3, 2026 7:00 am PST by Joe Rossignol

Apple appears to have prematurely revealed the name of its rumored lower-cost MacBook model, which is expected to be announced this Wednesday. A regulatory document for a "MacBook Neo" (Model A3404) has appeared on Apple's website. Unfortunately, there are no further details or images available yet. While the PDF file does not contain the "MacBook Neo" name, it briefly appeared in a link...

• 402 comments

Apple Unveils Two New Products

Monday March 2, 2026 7:49 am PST by Joe Rossignol

Apple today introduced two new devices, including the iPhone 17e and an updated iPad Air. iPhone 17e features the same overall design as the iPhone 16e, but it gains Apple's A19 chip, MagSafe for magnetic wireless charging and magnetic accessories, Apple's second-generation C1X modem for faster 5G, and a doubled 256GB of base storage. In the U.S., the iPhone 17e starts at $599, just like the ...

Apple Announces $599 'MacBook Neo' With A18 Pro Chip

Wednesday March 4, 2026 6:15 am PST by Hartley Charlton

Apple today announced the "MacBook Neo," an all-new kind of low-cost Mac featuring the A18 Pro chip for $599. The MacBook Neo is the first Mac to be powered by an iPhone chip; the A18 Pro debuted in 2024's iPhone 16 Pro models. Apple says it is up to 50% faster for everyday tasks than the bestselling PC with the latest shipping Intel Core Ultra 5, up to 3x faster for on-device AI workloads,...

• 1243 comments

Top Rated Comments

Moonjumper

14 months ago

It feels like half of that count is my devices!

Score: 7 Votes (Like | Disagree)

jz0309

14 months ago

active iPhones, iPads, Macs, and other Apple devices worldwide

active I assume means devices with an internet connection, right? or would it include eg AirPods? Though no direct internet, I assume those being paired and used might get counted?

Score: 5 Votes (Like | Disagree)

AppliedMicro

14 months ago

“But but but… they’ e got just a small minority market share, so should get a free pass on antitrust & competition regulation”

Score: 5 Votes (Like | Disagree)

webkit

14 months ago

That is a legit criticism of Apple that is being thrown around here - that Apple has so small a market share that they run the risk of irrelevancy any day now.

Maybe you and the other guy could get together and trash out your takes to come out with a single, more internally consistent narrative, IMO. Apple is somehow perennially one flop away from failure, while also being large enough to warrant regulation.

Schrodinger’s Apple? [emoji1787]

One of Bill Gates' arguments in the 1990s was that Microsoft was one bad Windows/OS release away from potential failure and therefore didn't deserve antitrust scrutiny. However, that didn't mean then nor does it mean today that a company with significant market power, control, influence, etc. should be immune to regulation or be allowed to engage in anticompetitive behavior. Just because a company may fail or become irrelevant in the future doesn't mean they should be exempt from laws in the present.

Apple currently has significant market power, control, influence, etc. in the mobile OS and app store markets and deserves antitrust/competition law scrutiny.

Score: 5 Votes (Like | Disagree)

Abazigal

14 months ago

“But but but… they’ e got just a small minority market share, so should get a free pass on antitrust & competition regulation”

That is a legit criticism of Apple that is being thrown around here - that Apple has so small a market share that they run the risk of irrelevancy any day now.

Maybe you and the other guy could get together and trash out your takes to come out with a single, more internally consistent narrative, IMO. Apple is somehow perennially one flop away from failure, while also being large enough to warrant regulation.

Schrodinger’s Apple? [emoji1787]

Score: 4 Votes (Like | Disagree)