Apple Highlights Partnership With (RED) For World AIDS Day

For World AIDS Day today, Apple highlighted its long-standing partnership with (RED), which has raised more than a quarter of a billion dollars since 2006, and is offering seven new downloadable (RED) Apple Watch faces.

Apple World AIDS Day hero 2022
Since 2006, Apple-supported grants have helped to provide support for over 11 million people and distribute over 197 million HIV tests. They have also helped over five million HIV-positive mothers prevent passing the virus on to their children.

WAD graphic
A portion of the proceeds from every (PRODUCT)RED purchase goes to the Global Fund to combat AIDS and COVID-19. Eligible devices now include iPhone 14, ‌iPhone 14‌ Plus, iPhone SE, and Apple Watch Series 8, while accessories such as the Silicone Case with MagSafe for ‌iPhone 14‌ and ‌iPhone 14‌ Plus are also available in (PRODUCT)RED.

Following last year's World AIDS Day custom watch faces, this year, seven new downloadable Apple Watch faces allow users to show their support for (RED).

product red downloadable watch faces 2022
The watch faces complement the PRODUCT(RED) Sport Loop, Sport Band, and Braided Solo Loop bands, according to Apple. Visit apple.com/product-red to download the new faces and see the PRODUCT(RED) items available to buy from the Apple Store.

To raise visibility for World AIDS Day and the ongoing effort to eradicate HIV and AIDS, hundreds of ‌Apple Store‌ retail locations are marking the day with new window and product displays. The company is also spotlighting ways for customers to learn about AIDS in the App Store, Apple Books, Apple Music, and Apple TV app.

Top Rated Comments

B4U Avatar
18 months ago
Would have been greater if they included the iPhone Pro line.
Would buy that instead of the Sierra blue in a heartbeat.
Score: 12 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
18 months ago
I really wish Apple had released iPhone 14 Pro Max in Product Red. I would have placed an order for one right away.

On top of that Apple also needs to release Product Red, Apple Polishing Cloth. ?
Score: 10 Votes (Like | Disagree)
happydude Avatar
18 months ago
love to see it still going after all these years. good work apple!
Score: 10 Votes (Like | Disagree)
1Peace Avatar
18 months ago
Red products we wish for:
* AirPods Max
* iPhone 14 Pro/14 Pro Max
* USB C-USB C cable
* USB C-lightning cable
Score: 10 Votes (Like | Disagree)
Porco Avatar
18 months ago
I went with the PRODUCT (RED) (WHY AM I SHOUTING THOUGH?!) iPhone 13 mini just because I liked the colour better than the other (IMHO weird, ‘off’-for-the sake-of-being-different) options, but the portion of proceeds going to such a good cause is certainly a bonus. And the particular tone of red on the 13 mini is beautiful I think, both the back and edges really ‘pop’.
Score: 8 Votes (Like | Disagree)
Abazigal Avatar
18 months ago

Aren’t more many people impacting by heart disease than AIDS now? I thought AIDS was largely under control
I suspect it's more the stigma surrounding AIDs, rather than the absolute number of people suffering from them. We have come a long way from people physically recoiling from simply being near HIV-positive as though they were lepers, but more can definitely still be done in terms of education and acceptance in this regard, IMO.
Score: 7 Votes (Like | Disagree)

Popular Stories

maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iOS 17 All New Features Thumb

iOS 17.5 Will Add These New Features to Your iPhone

Sunday April 21, 2024 3:00 am PDT by
The upcoming iOS 17.5 update for the iPhone includes only a few new user-facing features, but hidden code changes reveal some additional possibilities. Below, we have recapped everything new in the iOS 17.5 and iPadOS 17.5 beta so far. Web Distribution Starting with the second beta of iOS 17.5, eligible developers are able to distribute their iOS apps to iPhone users located in the EU...
iPad And Calculator App Feature

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...
iPhone 15 Pro FineWoven

Apple Reportedly Stops Production of FineWoven Accessories

Sunday April 21, 2024 6:03 am PDT by
Apple has stopped production of FineWoven accessories, according to the Apple leaker and prototype collector known as "Kosutami." In a post on X (formerly Twitter), Kosutami explained that Apple has stopped production of FineWoven accessories due to its poor durability. The company may move to another non-leather material for its premium accessories in the future. Kosutami has revealed...
apple vision pro orange

Apple Vision Pro Customer Interest Dying Down at Some Retail Stores

Monday April 22, 2024 2:12 am PDT by
Apple Vision Pro, Apple's $3,500 spatial computing device, appears to be following a pattern familiar to the AR/VR headset industry – initial enthusiasm giving way to a significant dip in sustained interest and usage. Since its debut in the U.S. in February 2024, excitement for the Apple Vision Pro has noticeably cooled, according to Bloomberg's Mark Gurman. Writing in his latest Power On...