Microsoft today announced that dedicated Apple Music and Apple TV apps will be available on Windows devices next year. The company also announced that iCloud Photos integration is coming to the Photos app on Windows 11 devices later this year.
The standalone Apple Music and Apple TV apps will provide a much improved experience for Windows users who use these services. Currently, Windows users must access the Apple TV+ streaming service on the web at tv.apple.com, while Apple Music is available on the web or within the antiquated iTunes for Windows app. Microsoft said previews of both apps will be available on the Microsoft Store starting later this year.
iCloud Photos integration will allow iPhone users to access all of their photos in the Photos app on Windows 11. Microsoft said users will simply need to download the iCloud for Windows app from the Microsoft Store, enable iCloud Photos syncing, and the photos will appear in the app automatically. iCloud Photos integration is available for Windows Insiders to test starting today and will launch for all Windows 11 users in November.
Finally. This feels like it should have happened years ago. Now how about letting us organize playlists better?
It's a smart move. Everybody wants iPhones, but Microsoft wants them using Windows PCs, not Macs, so the only way to keep them happy on Windows is to build a bridge. I do respect this new Microsoft. They've really changed from the old days. People complain about Apple's "lock-in" strategy, but Microsoft is the master of that.
It's about time. I really don't understand how they've gotten away with selling "cloud services" that are marketed as being compatible with what is ultimately the most widely used OS on the planet, yet provide such an crappy experience on that platform. It's not rocket science and they should have just hired some developers to crank these apps out YEARS ago. If Apple's goal is to get people to switch from Windows to MacOS, providing a subpar experience with their software on the Windows platform isn't the way to do it.
Unless Apple is drastically improving the desktop music app, this isn’t all good news. It honestly stinks. As a Mac user, it almost makes me nostalgic for iTunes.
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