Apple Launches New Consumer-Friendly Privacy Site
Sep 27, 2017 9:30 am PDT by Juli Clover
Apple this morning launched a revamped and redesigned Privacy website designed to make its privacy policies more accessible to consumers.

The new site better outlines how Apple's commitment to privacy benefits users through concrete examples of features like Apple Pay and an iPhone's passcode, and it explains how Apple uses encryption, Differential Privacy, and strict app guidelines to protect users.


Apple has a section on the new privacy site that cover all of its apps and features, including iMessage, Apple Pay, Health, Analytics, Safari, iCloud, CarPlay, Education, Photos, Siri, Apple Music, News, Maps, and more.

It's incredibly detailed and explains the security measures and privacy features built into each and every feature.


There's also a new feature on how to secure devices with a passcode and Touch ID, and how to keep your Apple ID safe with a strong password, two-factor authentication, and an awareness of scams and phishing attempts. It explains how these features work, and beyond that, why customers should want to use them.


Apple has long had a transparent privacy policy and has outlined all of its privacy practices on its website, but this new site does so in a way that's easier for customers to understand and digest in just a few minutes. For anyone who has a question about one of Apple's products, the new site is worth checking out.

Tag: privacy

Top Rated Comments

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10 months ago
Small things like this is what differentiates Apple from the rest.
Rating: 21 Votes
10 months ago
One BIG reason to choose Apple Over Android.
Rating: 16 Votes
10 months ago

Small things like this is what differentiates Apple from the rest.


And the fact that Apple lays it out for their consumers to have it for reference the material anytime someone has questions or concerns. Apple values the consumers privacy on a high level.
Rating: 8 Votes
10 months ago
Glad to see Apple taking a stand. Shame on Google and Microsoft.
Rating: 8 Votes
10 months ago

lol my Apple data is safer than my personal data like ssn

Seriously. I have to give out my SSN to rent apartments. They probably store it on some PC running Windows XP, and I know for a fact at least one of them has been hacked and infected with WannaCry. And then there are all the backwards government organizations that also have it.

Wish I could give out a signed SHA-2 hash of my SSN instead and let them verify my identity that way.
Rating: 5 Votes
10 months ago
As long as no one confuses what's being stated here: https://www.apple.com/privacy/ with what's being stated here: https://www.apple.com/legal/privacy/en-ww/ then you should be okay. One is marketing the other is not. In case anyone is confused, this one is marketing: https://www.apple.com/privacy/
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Small things like this is what differentiates Apple from the rest.


Glad to see Apple taking a stand. Shame on Google and Microsoft.

You guys should get out more.:) https://privacy.google.com/index.html#
Rating: 4 Votes
10 months ago
Thumbs up. Good move.
Rating: 4 Votes
10 months ago
The more Apple tie their brand to privacy, the more I trust them with it.

Apple’s brand is the most valuable thing they have. The louder they are about privacy, the bigger the cost if they ever slip up.

They didn’t need to go down this route. They could have advocated other aspects of their products. They chose to make this a feature.
Rating: 4 Votes
10 months ago

Seriously. I have to give out my SSN to rent apartments. They probably store it on some PC running Windows XP, and I know for a fact at least one of them has been hacked and infected with WannaCry. And then there are all the backwards government organizations that also have it.

Wish I could give out a signed SHA-2 hash of my SSN instead and let them verify my identity that way.


After this Equifax breach, a ssn will never be the same again.
Rating: 4 Votes
10 months ago
lol my Apple data is safer than my personal data like ssn
Rating: 3 Votes

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