Media event set for September 9, launch likely ~10 days later.
Qualcomm Releases Augmented Reality SDK for iOS
TechCrunch noted that Qualcomm had recently released their Augmented Reality Software Development Kit (SDK) for iOS. The SDK had originally been available for Android but Qualcomm had promised its release in July for iOS. The SDK should make it easier for developers to integrate virtual content with real content such as images captured by cameras found on many portable devices.
Augmented reality applications are nothing new for iOS, with Apple having introduced support for the technology in iPhone OS 3.1 nearly two years ago and a number of applications such as Layar Reality Browser and Word Lens having embraced it, but Qualcomm's tools will make for easier cross-platform adoption that could increase developer interest.
Qualcomm had held an Augmented Reality Application Developer Challenge last year to promote the use of their SDK. The video above shows the winners from that contest. The first version of the iOS SDK is said to support iPhone 4, iPad 2, and 4th Generation iPod Touch.