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Nine Inch Nails Application Coming to iPhone

Tuesday April 7, 2009 12:26 pm PDT by Eric Slivka
As part of an extensive interview with Wired, Nine Inch Nails frontman Trent Reznor and collaborator Rob Sheridan revealed plans for an upcoming Nine Inch Nails iPhone application that is awaiting approval by Apple. The application is said to utilize the location-based social features found in Twinkle and known as "Nearby".

The free Nine Inch Nails app, scheduled for release as soon as it gets final approval from Apple, is a mobile window on all things NIN: music, photos, videos, message boards, even thanks to a GPS-enabled feature called Nearby the fans themselves.

Nearby is "kind of like Twitter within the Nine Inch Nails network," says Rob Sheridan, Reznor's long-time collaborator. "You can post a message or a photo by location, and if you're at a show you can see conversations between other people who are right there."

The application will reportedly link with the official NIN.com website and allow fans to upload photos and messages directly to the site, utilizing features of Nearby to make the locations of the content viewable on Google Earth.

The iPhone app takes that a big step further. NIN.com has a Google Earth plug-in that fans can use to see conversations and photos from across the planet, or at a specific location. A feature on the iPhone app's Nearby tab will enable them to post messages and photos from their iPhones to the website and have them pop up in Google Earth.

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ZMRoach
Posted: 41 months ago
I've been waiting for this app forever! The whole approval process has taken nearly 3 weeks now(part of the 5ish% that don't get approved in less than a week), TR tweeted when it was submitted to Apple. It seems like it will be worth the wait though. Hopefully with all the press that this app is getting in the music world right now it will pressure Apple to finally approve it.
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DipDog3
Posted: 41 months ago
This old news. This exact story was on Digg yesterday.
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CocoaPuffs
Posted: 41 months ago
Great, another web page converted into an app for no good reason in particular.

Other than I guess the location service part...
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mus0r
Posted: 41 months ago
Will this enable us to drop TR messages telling him how terrible his last few releases have been?
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cloudnine
Posted: 41 months ago

Will this enable us to drop TR messages telling him how terrible his last few releases have been?


iawtc. How is NIN even still relevant? They had a very unique sound in the late 80's, early to mid 90's, but 20 years of trying to do album after album of the same sound is just sad. We don't really need an iPhone app to remind us of how little they've progressed along the way.
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modul8tr
Posted: 41 months ago
^^^^

Alright, clearly you're kidding. Please tell me how The Fragile, or even Ghosts I-IV & The Slip (the two latest releases) sound anything like Pretty Hate Machine or The Downward Spiral? Whether you actually like those records or not....sonically, they're all different.


I'm excited about the app. And remember, it's only the beginning.
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brianbobcat
Posted: 41 months ago
I want ot know more about this Google Earth PLug-in they're talking about. I've taken the time to map out ALL Apple Retail stores around the globe on the desktop version of Google Earth, but no way to get a .kml or .kmz onto the phone. If G.E. 2.0 would incorporate layer support so I could import this file, that would be Great!

Frankly I couldn't care less about NIN, but that's just me.

-Brian
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ben5959
Posted: 41 months ago
I feel a little let down about the comments that some of you have made about nin. I expected more from the tech savvy individuals that populate the MR universe. Nin is a complex supergroup that has constantly reinvented their sound since the late 80's depending on the technological advancements of the times. They are a testiment to die hard metal/industrial fans as well as geeks alike. Clearly some of you haven't really listened to their latest releases. Head Like A Hole to Closer to Into the Void to Echoplex, all completly different sounds yet the same old musical genius is consistent. The nin app will be welcomed with open arms.
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bennifer3000
Posted: 41 months ago
I'm somewhat surprised at the poor reaction, but not at all shocked, given the obscene amount of Mac Posers out there, who band-wagoned around 2005 due to mounting peer pressure and public perception, but this App is nothing less than a revelation. In both the music industry and in interactive technologies.

Trent and co. have continued down the path of innovation both technically and creatively and crafted one of the best iPhone Apps out there. Like their other revolutionary ideas that showed how it's about the fans and the music, not the corporate giants (Year Zero games, The Slip free, high-quality giveaway, etc.), hopefully this will mark a return to artistry and ethics in music.

NIN, just like Apple, continues not to accept comfortability or "the norm" and that is inspiring. I tip my hat to you, Mr. Reznor/Sheridan.
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JtheLemur
Posted: 41 months ago
Oh just look at all the missed opportunities for marketing!

"…*within the Nine Inch Network…"
"… within the Nine Inch Nailswork…"
"… within the NINetwork…"
"… within the Nearby Nails Network…"

Boooo Rob Sheridan!
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