Developers Get First Monthly Sales Report for Apps

Tuesday August 12, 2008 9:47 AM PDT by Arnold Kim
iPhone and iPod Touch developers have received their first full month of iPhone sales reports from Apple. Prior to this Apple had started providing developers with daily stats, but only since approximately July 31st. Stats for the lucrative first two weeks had remained a mystery to most small developers.

With the release of the monthly stats, developers now have access to all their sales for the first month. For one developer we spoke to, their sales for the first two weeks were significantly higher than the last two weeks. Obviously, individual sales trends may vary depending on press coverage and availability of the app, but it seems large revenue opportunities are available to many independent developers.

Two developers have been quite public about their sales stats thus far.

Eliza Block's crossword app, 2 Across [$5.99, App Store], was generating over $1800/day in revenue. Block told TGDaily that she had generated $16,000 in one week alone. Not bad for the 4th year philosophy graduate student.

Meanwhile, TapTapTap's John Casasanta revealed early sales stats for his applications over the course of a week:

- Where To? [$2.99, App Store], find nearby locations of interest - $9,547.07
- Tipulator [$0.99, App Store], a tip calculator - $349.47

If you are a developer and would like to share your sales numbers, please contact us. Numbers can be reported only by type of application (game, utility), if desired.

Related roundup: iPhone 6