Survey Shows Increasing Mac Interest
Tuesday October 17, 2006 11:50 AM EST
Written by Arnold Kim
ChangeWave Research surveyed its members which are described as a "group of 9000 businesses, technology and medical professionals who are working on the front line of technological change."
Apple's share of laptops bought July-September was up 3 percentage points to an all-time high of 12% among alliance members. Its share of desktops purchased the past 90 days fell 4 points to 7%. In the next six months, Apple's share of all planned desktop purchases is up 4 points to 18%. Its share of planned laptop purchases is down 2 points to 17%.
Meanwhile, according to IDC, Apple's U.S. marketshare was 4.8% in the second quarter, up from 4.4% a year ago, while its worldwide marketshare remains at 2.5%.
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