Nvidia To Produce Video iPod Multimedia Chip?

Nvidia To Produce Video iPod Multimedia Chip?

Tuesday July 18, 2006 05:57 PM EST; Category: iPod
Written by Jeff Longo

Mac Rumors

Nvidia may have beaten out Broadcom for the contract to supply Apple with next-generation "true video iPod" chips, according to EE Times.

"Based on our analysis, we believe Nvidia is designed into the next-generation vPod socket at the expense of Broadcom," said Satya Chillara, an analyst with American Technology Research Inc. (Greenwich, Conn.), in a new report.

"We believe the Nvidia chip adds 3D graphics functionality in addition to all of the existing features (such as H.264) that Broadcom supported with the existing vPod," he said.

Today's 5G iPod uses an audio codec processor from Portalplayer and Broadcom's multimedia chip. The rumored "true" video iPod contracts have, until now, been up for grabs. The iPods are currently not expected until early 2007.

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