Apple and Google Partnership?

Didn't see this posted in the forums...speculation as to Apple's jump in stock price today partly due to rumors of a deal between Apple and Google to offer the iTunes Music Store through Google's site. Not sure what that means, but when two of the most innovative companies out there are talking, good things can certainly happen!

Linky

That could be a way to improve the search possibilities in iTMS (which bites right now).

Wonder a bit what they'll do with the different stores in different countries, but Apple and Google should be able to come up with some smooth solutions...

That would be quite the good. I can imagine when doing a country specific search for a song to have the google adverts providing a linking to that song that is available for purchase. Just like a massive Apple Affiliate :).

I'm actually suprised we haven't seen a little more allegience between Google and Apple. They seem to be a match made in heaven...

Seems like a pretty good way to counter Yahoo's stated music plan. Frankly, I'll be amazed if this is actually announced, but I think it's an awesome idea (and great for the stock price!).

Other versions of this rumor have Google setting up their own audio service, either a music store of their own or their own take on podcasting.

This may mean nothing, but Apple are still mentioning an advertising discount deal with Google here, but if you click the linky the Google side of it has vanished. It was a one-shot deal, so the promo may have simply run its course.

It could simply mean that iTMS songs/album links will be put into Google's ad rotation, paid for not by Apple as an advertiser, but by Google taking a cut. An extension of the existing iTMS affiliate program. Possibly with a music-centric page added to Google--but really, Apple doesn't need any help with searching their catalog, iTunes does that very well.

I like it.

Google and Apple share similar business philosophies.

I like it.

Google and Apple share similar business philosophies.

plus they both loathe microsoft :)

Today google tomorrow the world!!! iTunes and iPod is really becoming the standard today I counted 3 iPods in one class two years ago I was the 1 of like 3 kids in my high school that had one.

To be consistent with their treatment of ThinkSecret Apple will need to be filing suit monday morning against the analyst spilling these particular beans.