iPod Ad: Rollerskating

Apple is airing new iPod ads. The new ads feature the same sihouette style with people on rollerblades. It seems the new ads first aired on SNL tonight.

Nice, too bad I missed them

They're not up on the site yet, hopefully they will put them up.

I was not impressed, infact I didn't like it. :(

I saw it on SNL too. Same junk, different song.

Apple's ads are useless IMO, they don't advertise the product and make it seem the only feature of the iPod is that it makes you dance around to flashy colors.


In other news, System of a Down's performance on SNL was great (which is the only reason I endured 30 minutes of not-funnyness beforehand)

Bummer. I am not an SNL fan, so I missed them as well. :(

Bummer. I am not an SNL fan, so I missed them as well. :(

You didn't miss much at all.

Any new colors in them? I'm so used to seeing green with the Shuffle ads.

You didn't miss much at all.

Agreed. Probably the least stunning of all iPod ads.

Apple is airing new iPod ads. The new ads feature the same sihouette style with people on rollerblades. It seems the new ads first aired on SNL tonight.

too bad SNL isn't on here for another umm HOUR! spoiling my surprise!

- Ed & his Chile Born wine!

Apple's ads are useless IMO, they don't advertise the product and make it seem the only feature of the iPod is that it makes you dance around to flashy colors.

I have to disagree with that. They're not so much advertising the product, but rather the thing you get from the product. I mean people don't want an iPod because "it's an iPod" (ok well maybe some do :D), they want it because it plays music, and the ads show people having fun listening to music and if you get an iPod, you can do that to. This is really with most products. You don't buy a BMW because it's a "BMW" you buy it because of the quality and style, etc. It's not so much the product we want, it's use of the product and what it can do for us is what we want. Thus I think Apple's iPod ads are very useful and effective, if they weren't the iPod line probably wouldn't be as successful as it is now. So the ads must be working to some degree.

That's just the way I see it.

EDIT: And I would agree with you if the iPod were a new product. But most people already know what the iPod looks like, they don't need ads to tell them that. Concentrating on how the iPod can make you feel and what it can make you do is more effective now.