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Apple To Be New Mobile Carrier? [Updated]

According to Spanish site CanalPDA.com (translated) in an interview with Apple's VP of Mobile Platforms and Services business unit Albert Slope, Apple is lining up their ducks to be a new mobile carrier.

"creating our own mobile carrier is the next logical step in our strategy of providing the Apple experience to the users of our products. We believe that existing carriers are not offering the flexibility nor the performance consumers deserve, so we have decided to move forward, providing cellphone users a full, personal communications and information environment, with the user-friendliness that has become synonymous with Apple's products and services"

"On the other hand", says Slope, "the sucess achieved by the iTunes Music Store has shown us the way to go: by selling songs to consumers at $0.99 apiece, we have accumulated a valuable expertise that will be most useful for billing them talking minutes".


According to the article, Apple's new mobile carrier will start operating as a MVNO (Mobile Virtual Network Operator), using existing infrastructure to build a new brand.[Update]: This story has been reported to be a joke.

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93 months ago
interesting, i'm not so sure if this would fly
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93 months ago
Learning from iTMS, huh? Just give us your credit card, and every time you talk for a minute we'll charge you $.99 :). Actually, I hope Apple can come out with something good. I'm back in the stone age, and hate cell phones. Something about them just . . . . . bothers me, its a long story I won't go into here, but maybe Apple will convince me to switch.
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93 months ago
Damn! That's ambitious. Go Apple! Show those crappy mobile companies how it's done.
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93 months ago
You'll only be able to talk to Macintosh users ??? :-)
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93 months ago
So in the midst of all the strange rumors, what IS Apple really doing with mobile phones? :)

This sounds awfully far-fetched to me, but then so did the iPod... and the #1 reason I don't have a mobile phone is because the user experience isn't good enough to be worth dealing with, for me.

I guess anything's possible. It WOULD be one more way to capitalize on the iPod's cross-platform popularity and mindshare.
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93 months ago
This is somewhat confusing for me. Why would an Apple exec be discussing this so soon before Steve J's Keynote?

It is interesting though. I'm assuming that the phone would be GSM, making it possible to use anywhere. That would make it possible to set up an international system, but that does take big money.

Unusual and interesting.
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93 months ago
Old news people. That article is fake. The referring website even prefaces the article with links that show they're just having fun! Today is "April Fool's Day" of sorts for the Spaniards - they publish false stories in their media on purpose.
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93 months ago
VoIP via iChat that is what this is all about.


Chat either for free connecting via iChat on the mobile end and Apple computer end or you can dial to a landline that will cost.

A flat rate for America and a slight charge for worldwide.

Since Skype does this however not as effective IMHO.

Get ready for iChat to be ported to x86.
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93 months ago
I want an iPod phone :D
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93 months ago
Well first, a cell phone wasn't designed to be any more than a home phone really. So if you don't like the user interface then you probably don't like your home phone either. (This is strictly talking about the phone functions not any of the added bs.)

A bit more on topic, I've heard this before. A few months ago at minimum. I don't know if it's BS or not but it's been discussed before. The only way Apple could make it fly is to have good value adds. I honestly don't know what those could be without playing on price. Data services for a reaasonable fixed rate could be one. The primary problem I see with this is that if Apple just piggybacks like the quote stated it is doing then they are greatly limited as to the cellular services they can provide. 3G? Not really. EDGE? only some places. Inter-carrier MMS? I don't think anyone in the states is doing that. All in all, I just don't see it being a good idea unless they can do it all right from the beginning. And honestly, I don't think Apple has the cash to "do it right the first time". I could see them offering things like .Mac integration with the phones or such. But is that really that big of a deal?
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