iTunes-Pepsi Bottles Delayed
USA Today reports that the Pepsi-iTunes promotion hasn't delivered on a large spike of digital sales -- yet.
The reason is that the bottles have taken longer than expected to get into general circulation.
According to USA Today, they only arrived in New York last week and have yet to show up in Los Angeles.
Meanwhile, Pepsi expects a 10-20% redemption rate for the promotion, which could bring Apple's total sales to date up to 75 million from the current estimate of 52 million songs.
The reason is that the bottles have taken longer than expected to get into general circulation.
According to USA Today, they only arrived in New York last week and have yet to show up in Los Angeles.
Meanwhile, Pepsi expects a 10-20% redemption rate for the promotion, which could bring Apple's total sales to date up to 75 million from the current estimate of 52 million songs.
Top Rated Comments
(View all)104 months ago
At least, even though the promotion end March 31, you can redeem until April 30. I haven't used them because I don't know what songs to get.
TEG
TEG
104 months ago
I'm happy they are having a low turn out. It's good to see people not risking their health for a .99 cent song. Put those caps on orange juice bottles!
104 months ago
52 million sold aye ? isn't that like 10 million a month since january ?
2 Million songs a week is not unreasonable to expect.104 months ago
52 million sold aye ? isn't that like 10 million a month since january ?
They're probably adjusting production of the caps so that you can't peek in and see if it's a winner or now.
104 months ago
Lucky USA people with your pepsi promotion, apple stores, ITMS, cheeper hardware etc etc grumble grumble grumble
104 months ago
There was another Pepsi promotion with the Lakers in February (one with grey tops), so I think that was also keeping the iTunes bottles out of Los Angeles. They better hurry up and get this going!!
104 months ago
There was another Pepsi promotion with the Lakers in February (one with grey tops), so I think that was also keeping the iTunes bottles out of Los Angeles. They better hurry up and get this going!!
They are still no where to be found in Orlando... Though Sam's has them in the 12oz bottles. 7 11 does have the special big gulp gulps... I've been drinking a lot of em... full of coke though;)
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